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Official master’s degree in Digital Communication and New Technologies (Blended learning)

Universitat Abat Oliba CEU
10 months
Full time
Master's degree
Online / Distance
From October to July
6,495 EUR

Program description

Official master’s degree in Digital Communication and New Technologies

The subjects that make up this Official Master's in Digital Communication and New Technologies is designed to enable students to acquire the professional techniques they need to apply in the fields of communication and digital marketing.

Abat Oliba University prepares students to create digital content, offer specialist consulting on the subject and manage departments in the field of communication and digital marketing at any company, including generalist media outlets with a digital presence.

In this regard, the programme combines a theoretical and practical approach to make sure graduates are ready to tackle the challenges posed by the emerging digital environment.

Admission requirements

 Those applying to take this Official Master’s in Digital Communication and New Technologies must hold either a higher university degree title from Spain, or a foreign degree (equivalent to a bachelor’s degree in the Anglo-Saxon system). This profile includes:

  • Graduates in Journalism, Audiovisual Communication, and Advertising and Public Relations
  • Technology and Telecommunication Engineers
  • Graduates from other degrees in which new technologies have a major impact
  • Professional groups affected by the new digital context that need to retrain

Previous experience in the field of digital communication and new technologies is not required for this programme.

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Program content

  • The Knowledge Society. Open Social Innovation. Transformation in the Digital Era (15 ECTS credits)
  • The Digital Enterprise: Vision, Business, Analytical Marketing and Digital Management (15 ECTS credits)
  • Social Media: Networks. Innovation, Creativity, Digital Branding, Mobile Business. Cybersecurity (15 ECTS credits)
  • External internship (10 ECTS credits)
  • Master’s Dissertation (10 ECTS credits)

Tuition fees


Scholarships & funding

Programme of financial support for postgraduate studies, based on academic merit, personal and financial circumstances, as well as agreements with financial institutions. The value ranges from 10% to 30% of the total amount of the programme.

This master's programme meets the requirements to be subsidised through Fundació Tripartita. Please check with Student Services when formalising enrolment.

International students can apply for the International Early Enrolment programme, which give access to direct discounts on the cost of the postgraduate course.

The Agency for the Management of University and Research Grants (AGAUR) of the Government of Catalonia also provides preferential loans for financing tuition fees.



Career opportunities

Upon completion of the programme, students will gain an official degree title and be able to pursue careers in the following areas:

  • Marketing and Communication Management
  • Innovation and Technology Management
  • Community Management and Community Recording
  • SEM, SEO, SMM and social network management
  • Consulting in the design of Communication, Journalism and Digital Marketing strategies
  • Management and creation of Digital Communication companies
  • Network Digital Marketing
  • -- Consulting in the design of communication, journalism and Marketing in Digital Innovation
  • CRO (Chief Compliance Officer). Reputation and Corporate Image
  • CDO (Chief Data Officer). Statistical training, digital analyst, digital qualitative environments Big Data
  • Design and creation of experiential communication and gamification projects
  • Media management

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Want to know more about this program, Official master’s degree in Digital Communication and New Technologies (Blended learning)? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.


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About this institute

Universitat Abat Oliba CEU

Universitat Abat Oliba CEU

Abat Oliba CEU University, located in Barcelona, is one of three privately run, social-initiative universities that make up the CEU educational group, established by the Catholic Association of Propagandists. Officially recognised as a university in 2003, it has more than...

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Contact info

Universitat Abat Oliba CEU

Carrer de Bellesguard, 30
08022 Barcelona Barcelona

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Request information

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