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Masters in Innovation and Tourism Marketing

UCAM / Universidad Catolica De Murcia
Program overview
1 year
Full time
Master's degree
Scholarships available
4,000 - 6,000 EUR
Start dates
Murcia
October 2020  (English)
October 2021  (English)
October 2022  (English)
Online / distance program
Request information for start dates  (English)

Program description

Masters in Innovation and Tourism Marketing

The Master’s Degree in Innovation and Tourism Marketing aims to offer students the necessary theory and training to achieve, at the highest level, their personal and professional development in the tourism industry. Therefore, the main purpose of this Master’s is to empower each participant with strong leadership skills in an international and multicultural context in order to acquire knowledge and competences about innovation, technology and marketing, and the ability to apply them in real situations.

The curriculum -both theoretical and practical- is designed to provide students with the essential knowledge and to ensure their professional career. The theoretical section covers a wide range of courses on innovation and technology, marketing processes, branding, business models and public management in the tourism sector. The practical section or internship comprises of 150 hours and is developed with the collaboration of well-established companies and organizations.

Qualified academic staff and successful professionals join to create a strong faculty team, which is able to transmit to students their vision of innovation and marketing strategies from different perspectives, hereby assisting future leaders in their decision-making processes.

Admission requirements

  • Scanned biopage of your valid passport.
  • Bachelor’s academic transcript and Degree Diploma
  • Language proficiency certificate such as IELTS/TOEFL/ DELE
  • Statement of Purpose to access the program
  • Curriculum Vitae


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Tuition fees

Tuition fees for the academic year:

  • On-campus at Murcia: 6,000€
  • Online / distance learning: 4,000€

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Want to know more about this program, Masters in Innovation and Tourism Marketing? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

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About this institute

UCAM / Universidad Catolica De Murcia

Study in the heart of Murcia at UCAM

UCAM Universidad Católica San Antonio de Murcia is a private university founded in 1996 with a clear mission: to provide students with the knowledge and skills to serve society and to contribute to the further expansion of human knowledge through...


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Why study at UCAM / Universidad Catolica De Murcia

Spain ranked #6 study abroad country

Spain has been ranked the #6 study abroad country in Europe (and #9 in the world) for 2020! With universities founded as far back as 1218, Spain offers you a wide variety of study opportunities to choose from. Your next big adventure could be waiting for you in Spain, so why not take the plunge?

Contact info

UCAM / Universidad Catolica De Murcia

Avenida Jerónimos, 135
30107 Guadalupe
Spain

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international.ucam.edu Program webpage

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