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Fashion Marketing and Journalism BA (Full-time)

London Metropolitan University
3 years
Full time
Bachelor's degree
Scholarships available
London
English
September 2020
12,700 GBP

Program description

Fashion Marketing and Journalism BA (Full-time)

Why study this course?

This undergraduate degree gives you the opportunity to study with experienced journalists and marketeers in the heart of London’s buzzing fashion scene. As industry experts, they’ll help you develop all the skills, knowledge and contacts you need for a career in fashion journalism. You’ll also gain first-hand experience of the industry during a work placement with some of the leading names in fashion marketing and journalism.

This degree course is designed to give you an in-depth understanding of the fashion industry and help you develop the writing, broadcasting and multimedia communication skills you need to forge a successful career. You’ll cover all aspects of the industry, from historical and theoretical backgrounds of journalism to international fashion strategy. You’ll also gain a solid grounding in media law – vital for a career in journalism - as well as first-hand knowledge of how the fashion business works.

Taught by practicing journalists and skilled marketers in the vibrant heart of London, you’ll gain all the skills required to write compelling academic essays, analyse and present marketing strategy and curate your own fashion blog.

To expand your skills, you’ll also undertake a work placement where you’ll develop the practical experience and industry contacts you need to get a head-start in your career. In addition, you'll discover what working in the industry is really like during news days, as you’ll practise working under the same pressure as media professionals. You'll also have the opportunity to develop your skills and study abroad, thanks to our partnership with a number of international universities.

On graduation, you’ll leave with all the relevant knowledge and skills you need for a career in fashion marketing and journalism. For more information, visit the Holloway Express, our independent news website run by London Metropolitan University’s journalism students. Alternatively, check out our Tumblr blog for news from staff, students and alumni of London Metropolitan University’s journalism subject area.

Admission requirements

In addition to the University's standard entry requirements, you should have:

  • A minimum of grades BBC in three A levels (or a minimum of 112 UCAS points from an equivalent Level 3 qualification, eg BTEC National, OCR Diploma or Advanced Diploma)
  • GCSE English at grade C/grade 4 or above (or equivalent)

For more information about admission requirements, please visit the university website.


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Program content

  • Fashion History and Concepts
  • Journalism: History and Ideas
  • Practical Journalism
  • Principles and Practice in Marketing
  • Fashion Branding and Journalism
  • Media Law and Ethics; Public Administration
  • Newsroom Production
  • Journalism Work Placement
  • Learning through Work
  • Fashion Buying and Merchandising
  • Online Fashion Retailing
  • Social Media and Data Journalism
  • Styling and Journalism
  • The Regulation of Business Creations
  • Broadcast Journalism
  • Creating Packages
  • Fashion Journalism Project
  • Journalism Project
  • The Fashion Project
  • Arts Journalism
  • Fashion Writing and Reporting
  • Global Fashion Strategy
  • Global Issues in Fashion Marketing

Modules and module details are subject to change over time

Tuition fees

  • UK/EU students: £9,250 per year
  • International students: £12,700 per year

Scholarships & funding

Several scholarship options are available. Please check the university website for more information.

Career opportunities

During this degree, you’ll gain the qualifications and skills you need for a range of roles in fashion journalism, newspapers and magazines (both print and online), including careers as a fashion critic, fashion reporter and fashion writer.

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About this institute

London Metropolitan University

London Metropolitan University

Based in England’s historic capital city, London Metropolitan University has a rich history of education with its roots dating back to 1848. Taking its current form following a merger of two well-renowned universities in 2002, it offers a wide range...


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Contact info

London Metropolitan University

166-220 Holloway Road
N7 8DB London

 Show phone number
http://www.londonmet.ac.uk

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Want to know more about Fashion Marketing and Journalism BA (Full-time)? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.

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