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Diploma in Fashion Marketing

Kwantlen Polytechnic University
Program overview
2 years
Diploma / certificate
21,354 CAD
Start dates
21,354 CAD
September 2020

21,354 CAD
September 2021

21,354 CAD
September 2022

Program description

Diploma in Fashion Marketing

You have an eye for style, and a head for business. We have a two-year diploma program that combines both. In our hands-on program, you will learn practical skills in business, fashion, communication and marketing, while making industry connections that will launch your career. Everything you learn will enable you to jump into careers in Buying, Merchandising, Branding, Forecasting, Styling, Public Relations, Event Planning and Sales, or continue your studies into KPU's Bachelor of Business Administration Degree Program (BBA).

Admission requirements

In addition to the Faculty's Admission Requirements, which consist of KPU's undergraduate English Proficiency Requirement, the following program admission requirements apply:

  • Fashion Marketing information session
  • Letter of Interest package

For further details about the information session and the letter of interest package, including submission specifics, visit the department's website at marketing

For more information, please visit the university website.

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Program content

Term 1

  • Computer Applications for Fashion Marketing
  • The Apparel Market
  • Fashion Retail Work Experience
  • Introduction to Marketing

Select one of the following:

  • Fundamentals of Business in Canada
  • Essentials of Management
  • Organizational Behaviour

Term 2

  • Visual Communication for Fashion Marketing
  • Textile Science
  • Fashion and Consumers
  • Consumer Behaviour
  • Business Mathematics

Term 3

  • Visual Fashion Merchandising and Promotion
  • Fashion Forecasting
  • Fashion Writing

Term 4

  • Fashion Buying
  • Fashion Events and Promotions
  • Fashion Marketing Work Experience


  • Introductory Financial Accounting I3
  • Introductory Financial Accounting II
  • Intro To Financial Accounting
  • Business Statistics
  • Business Law
  • Principles of Microeconomics
  • Introduction to University Writing
  • Introduction to e-Marketing
  • Small Business Start-up
  • Retail Management
  • Fundamentals of Marketing Management
  • Marketing Insights
  • Selling and Sales Management
  • Marketing Management 2
  • International Marketing

Scholarships & funding

Kwantlen Polytechnic University offers scholarship opportunities to new students, in amounts up to $20,000 CAD. For details and application requirements, please contact the university.

Career opportunities

Our graduates develop skills necessary for employment in the creative business services sector. Career opportunities are extensive and include:

  • Buying/Allocations
  • Merchandising
  • Branding
  • Forecasting
  • Styling and Consulting
  • Visual Merchandising
  • Communications
  • Special Events Coordination
  • Retail Sales
  • Management

Request info

Want to know more about this program, Diploma in Fashion Marketing? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.


About this institute

Kwantlen Polytechnic University

Kwantlen Polytechnic University  

Kwantlen Polytechnic University (KPU) is Canada’s leading polytechnic university. KPU’s five campuses are all located in Metro Vancouver, a modern and multicultural region that has incredible natural beauty, the most temperate weather in Canada, and many career opportunities. With guaranteed...

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Why study at Kwantlen Polytechnic University

Canada ranked #1 study abroad country

Canada has been ranked the #1 study abroad country in the world for 2020! Known for its untouched natural beauty, friendly and welcoming locals, and a culture of tolerance and diversity, Canada is a clear choice for students looking to study abroad.

Contact info

Kwantlen Polytechnic University

12666 72 Avenue
BC V3W 2M8 Surrey

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