Digital AccelerationHyper Island
Learn how to navigate through a complex business landscape, engage customers and expand your reach.
Engage and grow your network
In the Digital Acceleration course you’ll cover the key elements of digital communications, learn about the networked society, and understand the implications on business, customer growth, and tools & tactics for change.
The class has been designed for a broad range of professionals who use communications as a tool for engaging with customers, clients, and building relationships: account managers, copywriters, creative directors, brand/communications/marketing managers, heads of digital/sales/strategy.
All courses are generally run in English. Except for classes run in Brazil which will be held in Portuguese.
By the time you finish this course, you should have acquired knowledge, skills and competence that you’ll be able to use right away in your work or add to your resume.
You should have a better understanding of the implications and disruption of the networked society to businesses, individuals and society as a whole. You should be able to see changes in consumer behaviour and the impact of digital on client journeys. You should be able to spot the objectives and differences between ‘digitization’ and ‘digitalization’.
After taking this course, you should have the ability to build deeper customer relationships in a digital world.
You should be able to identify and address consumer needs in a networked society, apply tactics for growth and consumer engagement, and use the tools available for collaborative ideation and innovation processes.
Hyper Island is more than a global learning provider. It’s also a rich community of students, former students (alumni), external collaborators and lifelong learning experts. We all come together to create positive change – that is beneficial not just to...
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