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Summer Course - Design Thinking

ESIC Business & Marketing School
5 days
Full time
Summer / Short course
On campus
13 July 2020
Application deadline: 10 July 2020
900 EUR

Program description

Summer Course - Design Thinking

Design Thinking was developed using processes typically employed by designers to understand and empathize with their users’ experience. Nowadays, it is applied to all areas of innovation: products, services and working processes. The voice of the user is present throughout a 5-stage process that identifies and solves end user’s needs.

Course objectives

• Students will experience an immersive 5-day workshop about Design Thinking
methodology to understand how it is used to create customer-centric value propositions.
• You will live the five stages through theoretical explanations but especially via
practical exercises throughout the course in order to gain a clear grasp of Design
Thinking tools and models.

Admission requirements

  • Students aged 18 to 25
  • B2 Certificate in English

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The international undergraduate students that begin their ERASMUS and Munde at ESIC come from 33 different countries and from highly renowned universities such as ESSEC Business School, Grenoble Ecole de Management, SKEMA Business School, Brock University, EM Normandie and Florida International University.

About this institute

ESIC Business & Marketing School

ESIC Business & Marketing School

ESIC provides the most complete educational offer in terms of business management, with a special focus on innovation, entrepreneurship, and digital economy, both in the undergraduate and graduate area. ESIC is one of the best schools when it comes to...

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Why study at ESIC Business & Marketing School

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Request information

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