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Program overview
1 year
Master's degree
Scholarships available
Spanish
Start dates
Barcelona
February 2022

Barcelona
February 2023

Barcelona
February 2024

Program description

Master's Degree in Branding

The Master in Branding will give you a global vision for the creation and management of brands, and will allow you to achieve success in an increasingly globalized and competitive environment.

What is the power of a brand in the 21st century? In the Master's Degree in Branding you will learn how to build solid brands for a changing society like the current one.

Every company or institution that offers a product or service has a brand with which it operates in its environment. In the Master in Branding you will learn that the dimension of this brand and its projection can be variable but, in any case, the global management of the brand is a key factor of success in an increasingly globalized and competitive environment.

At a time when the quality of products and services and their costs are not enough reason for differentiation, branding becomes a key element, both of companies and institutions, in the development of a powerful strategy to distinguish itself. The main objectives of a brand are to obtain recognition and position itself. Whether from the public sector or from the private sector, properly managing a brand is essential for those who want to grow and acquire solidity, but also for those who, from a more solid position, seek to maintain leadership in their sector.

Admission requirements

Official university degree or equivalent to Marketing, Design, Communication, etc. Portfolio and cover letter.

For more information about admission requirements, please visit the institute website.


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Scholarships & funding

Several scholarship options are available. Please check the institute website for more information.

Tuition fees

Total cost of tuition: €10,000

Qualification

Master’s Degree in Branding. Awarded by UVic-UCC.

ECTS credits: 60

Competences

The students participating in this programme of specialization in branding and brand strategy will develop their analytical, strategic and creative thinking skills, as well as the practical skills of the complete brand creation process: strategy, identity and brand experience. The students will learn:

  • The most current concepts on brand creation and brand management.
  • The processes and the keys to develop a brand strategy: Brand personality, values and positioning.
  • The processes and the keys to develop a Brand Identity in accordance with the Brand Strategy: Naming, Visual Identity, Sensory Identity.
  • The processes and the keys to develop a complete and global Brand Experience in accordance with the Brand Strategy.
  • The keys for the branding professional, in the different roles, responsibilities and collaborations that he can play in the brand creation and management process.

Contact school

Want to know more about this program, Master's Degree in Branding? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

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About this institute

ELISAVA Barcelona School of Design and Engineering

ELISAVA, Barcelona School of Design and Engineering, promotes education, knowledge and research in the fields of design, engineering and communication. With more than 50 years of experience, it has trained more than 17,000 students and it has established itself as...


Read more about this school

Why study at ELISAVA Barcelona School of Design and Engineering

If you want to study engineering or design, this is your home.

Of course, you're not just going to study here... you're going to discover theories and tendencies, you're going to question pre-established ideas, you're going to experience new ways and build alternatives. We will give you the best tools to achieve it; your creative energy sets the pace.

You are our present and the future. We want to empower your abilities, lead you and connect you with the professional environment to enable your dreams so that they come true. We believe in a better world and we believe we can transform it. We're ready.

Contact info

ELISAVA Barcelona School of Design and Engineering

La Rambla 30-32
08002 Barcelona Catalonia
Spain

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www.elisava.net

Contact school

Want to know more about Master's Degree in Branding? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.

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