German With Marketing
This single honours course is based on the same principles as single honours German, but allows you to include a substantial proportion of study in Marketing. German is the major subject which counts for two-thirds of your degree, and Marketing is the minor subject which counts for the remaining third.
By studying for a degree in Marketing, you will develop skills and knowledge of the key strategic and operational aspects of marketing, and you will gain an awareness of the external marketing environment.
Strategic and operational aspects of marketing include the formulation of marketing strategies, managing the marketing function and its positioning relative to other key business functions, advertising and branding, customer relations management, applications of information technology, and e-marketing.
The external marketing environment encompasses consumer behaviour and consumer psychology, marketing communication, public relations and market research. This course Program also provides coverage across the broader range of business and management subjects, developing knowledge and understanding of organisations, their management and the changing external environment in which they operate.
Graduates of this degree will be eligible for exemptions from some modules of the Chartered Institute of Marketing’s professional qualifications
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For 2020 entry:
Typical offer is based on a minimum 96 tariff points from a Level 3 qualification* e.g.:
- A Levels (including grade C or above in German)
- International Baccalaureate Diploma (including grade H5 in German)
- BTEC National/Extended Diploma and Cambridge Technical Extended Diploma: MMM**
- City & Guilds Advanced Technical/Extended Diploma: considered on a case by case basis**
- Access: Pass**
- Welsh Baccalaureate is accepted. International school leaving qualification
International Candidates: school leaving qualifications and college diplomas are accepted from countries worldwide (subject to minimum English Language requirements)
For more information about admission requirements, please visit the university website.
Does this course require proof of English proficiency?
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What will you study on this course?
40 of your 120 credits each year will be in Marketing. Your study of the German language is the same in scope and number of credits as for single honours German; you take fewer German options in the second and final years, as your 40 credits in Marketing take their place.
For more information about specific modules, please visit the university website
Scholarships & funding
Several scholarship options are available. Please visit the university website for more information.
Employability and Modern Languages and Cultures degrees
Studying Modern Languages opens the door to a wide variety of careers. Many Bangor Modern Languages graduates have, of course, gone into teaching and translating, but just as many have embarked upon successful careers in the civil service, business and commerce, industry and the media. The skills you learn whilst studying languages – cultural awareness, communication, accuracy, planning and logical analysis – are valued highly by employers from all sectors of the economy.
About this institute
Want something different? Well you have come to the right place. Bangor University is a historic University located between the mountains of the Snowdonia National Park, the wonderful Irish Sea coastline, and the awe-inspiring Isle of Anglesey. What makes Bangor...
Why study at Bangor University
Gold rated teaching
Bangor University has achieved a Gold Award, the highest rating possible, in the national Teaching Excellence Framework (TEF). The TEF assessment took into account teaching quality, learning environment and student outcomes and learning gain. We were judged to deliver consistently outstanding teaching, learning and outcomes for our students and our teaching is of the highest quality found in the UK.
A top 10 university
The National Student Survey (NSS) results place Bangor amongst the UK’s top 10 universities for student satisfaction (excluding specialist institutions). This reflects the University’s focus on overall student experience.
Wide range of courses
We offer hundreds of courses across the arts and the sciences. We pride ourselves on the quality of our teaching and our courses and lecturers have been rated in the top 10 in the country.
World class teaching & research
Study at a world-class university, which is recognised for the quality of teaching and research. Bangor University is in the top 40 in the UK for research according to the Research Excellence Framework 2014.
Work experience and placements
We offer a variety of options to gain valuable employability skills, which includes supporting you in work placements and internships that you may wish to undertake.
We guarantee accommodation for first year students who apply by the deadline and select us as their Firm Choice. Our accommodation was rated as the best in the UK at the What Uni Student Choice Awards 2018.
Free membership of all clubs and societies
Take advantage of the Bangor Student Experience with free membership of student clubs and societies. There are over 150 different ones to choose from, so you can try something new, get involved with sports, meet new friends and get out and explore the local area.
Choose to study in one of the best places in the UK to be a student. Bangor’s location – close to the mountains and the sea – has been described as ‘the best university setting in the UK’.
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