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7 Branding Degree Programs in Germany
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SRH University
B.A. Advertising and Brand Design
- Berlin, Germany
BA
Full time
7 semesters
On-Campus
English
Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ideas for companies, brands, and products while communicating in a targeted way.
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ICN Business School
MSc in Brand and Marketing Management
- Berlin, Germany
MSc
Full time
4 semesters
On-Campus
English
The objective of the MSc Brand and Marketing Management is to provide you with an overview of innovation marketing and the tools needed to boost creativity and translate your ideas into products and services.
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Brand University of Applied Sciences
M.A. in Brand Strategy
- Hamburg, Germany
MA
Full time
3 semesters
On-Campus
English
Your heart beats for great marketing concepts and corporate communication? You want to shape the future with sustainable business strategies through digital channels? Learn to use the potential of artificial intelligence (AI), marketing and sales.
Macromedia University of Applied Sciences
Bachelor Brand Management
- Berlin, Germany
BA
Full time
6 semesters
On-Campus
English
Study a Bachelor of Arts in Brand Management. This Media Management B.A. programme is taught entirely in English at our Macromedia campus in Berlin, Germany.
Macromedia University of Applied Sciences
Master Brand Management
- Munich, Germany
- Berlin, Germany
MA
Full time, Part time
3 semesters
On-Campus
English
Study a Master of Arts in Brand Management. This Media and Communication Management M.A. programme is taught entirely in English at our Macromedia campuses in Munich and Berlin, Germany.
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Arden Study Centre, Berlin
MSc Strategic Digital Marketing
- Berlin, Germany
MSc
Full time
12 months
On-Campus
English
The MSc Strategic Digital Marketing course will teach you the core principles and skills at use in marketing today. Given the constantly evolving marketing landscape, this course is designed for professional marketers looking to move into more senior roles. It provides complementary knowledge of the latest trends in marketing such as big data, user experience (UX), Martech, and AI alongside skills in brand building, leadership, and digital creativity.
Karlshochschule International University
Master in Specialization Brands & Stories
- Karlsruhe, Germany
Master degree
On-Campus
English
If you want to get ideas out into the world, if you want to advertise products and services, if you want to popularize people and their visions, you have to think in terms of brands and stories. Brands can be many things, a technological innovation, an unpackaged store, an art museum, a mayoral candidate or an environmental movement.
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Learn more about Branding degree programs in Germany
A branding degree program dives into the art and science of building strong brand identities and strategies. This field is essential for businesses in a competitive marketplace, as it helps companies connect with their audiences and create lasting impressions.
In Germany, branding studies often combine theoretical knowledge with practical application. Students engage in hands-on projects and collaborate with industry professionals, allowing them to apply their skills in real-world situations. You'll explore courses like market research, visual communication, and brand strategy, which equip you with the knowledge to identify market trends and create effective branding campaigns. Developing skills in crafting strategic marketing campaigns, digital branding, and consumer psychology prepares graduates to excel in various roles.
It's common for students to experience growth as they engage with new perspectives in this dynamic environment. Graduates with a branding degree can pursue careers in marketing management, creative direction, or brand consultancy, with skills valued in international markets. The focus on innovative thinking and collaborative learning encourages adaptability and strengthens competencies crucial for a successful career.