9 Strategy BA Degree Programs

SCAD’s social strategy program equips students with skills in brand storytelling, content creation, and analytics. Aspiring professionals master video, graphics, and copywriting to craft compelling campaigns, foster engagement, and drive business growth in today’s dynamic digital landscape.

Strategically influence and engage audiences. Prepare to strategically create, manage, and curate social media content and use it as an effective, professional communication tool. Rider’s social media strategies major will prepare you to strategically create, manage, and curate multi-platform social media content for various purposes and in various contexts.

The BA (Hons) Business Management (Marketing) degree will help you develop your understanding of the business world while specialising in marketing. The course will equip students with the knowledge and skills specific to marketing planning, strategy and communications that will lead them to become top professionals in marketing whilst also gaining a strong foundation of knowledge within business.

The BA (Hons) in Human Resource Management Strategy and Practice provides learners with an in-depth knowledge of Human Resource Management (HRM), its core theories and application within the organisation. The programme provides you with a comprehensive understanding of the key skills required of the human resource professional.

The specialization of the BA in Security and Strategic Studies, in Risk Management, emphasizes and assesses sustainability and growth. The courses offered to allow students to explore elements on how to mitigate risk in security and strategically led environments. Assessing risk will require both theoretical and empirical evidence, quality in the analysis, and the ability to create foresight-level risk and growth assessments.

The specialization of the BA in Security and Strategic Studies, in Emergency Management, focuses on the causes and possible reaction methods against all kinds of security challenges national and international. Learning how to plan and manage human capital and resources against a crisis, is important. The specialty courses will help you shape, comprehend, analyze and apply appropriate security and strategic knowledge management steps against security leveled crises.

The specialization of the BA in Security and Strategic Studies, in Disaster Management, envisions a wide variety of expected or unexpected events that request security effectiveness and strategic planning ahead of a possible crisis. It also requires contingency planning in case of an unexpected disaster that ranges from natural to man-made. Specialty courses, encompass an analysis of the causes, how a crisis occurs, and the short and long-term consequences on how a crisis can be avoided or averted.

The specialization of the BA in Security and Strategic Studies, in Crisis Management Communication, assures learning of and about crisis situations, management of crises, and communication effectiveness skills, in a constantly challenging environment. The Program’s specialization is tailored to meet the needs of the GCC and the Middle East, in line with the UAE vision on security resilience, taking into account multidisciplinary approaches to crisis management communication actions and actors. The specialization creates strategists and security experts that can have an important role in pre-during and after conditions in a crisis situation.

We don’t just teach students to be strong managers, but also effective leaders. Since managers influence all aspects of modern organizational life, we prepare students with a well-rounded curriculum comprised of a broad overview of management strategy and specifics about management’s role, tasks, and practices within an organization. We teach aspiring managers how to guide a business toward its goals, manage people, and appropriate resources efficiently.