32 Journalism, Media, and Mass Communication Degree Programs in Lithuania

The Bachelor in Media Technologies is a creative, hands-on programme for anyone who loves tech, visuals, and digital content. You’ll learn to work with video, audio, 3D graphics, animation, no-code tools, websites, and social media content. This gives you everything you need to start your journey.

The aim of the Multimedia Technology study programme is to prepare qualified specialists who are able to assess multimedia products and digital communication demand in the market, as well as opportunities for business, design and justify new product concepts, design, and develop products and systems that would meet competitive market needs.

How does social media influence our everyday lives? What impact does digital advertising have on online and in-store sales? How to choose an audience and provide them with engaging and creative content? All these questions and more are introduced, discussed, and answered while studying for your undergraduate degree in Communication and Digital Marketing.

The Doctoral Program in Communication and Information Studies organized at Vytautas Magnus University (VMU) in Kaunas (Lithuania) aims to address the pressing issues in the contemporary and dynamically evolving field of media and communications, which is shaped by politico-economic, socio-cultural, and technologic factors, and explores media infused societal transformations and communicative impact on individual, groups, and social dimensions.

The future media and Journalism programme is for students who feel that the traditional confines of journalism are too narrow for them and who want to future-proof their careers by delving deeply into the emerging trends and technologies in digital media. You will be able to work at the intersection of technological and societal change and acquire an in-depth interdisciplinary understanding of professional practices and values as well as the technological and political contexts of journalism as it constantly transforms and reinvents itself.

The aim of the first cycle study programme "Innovative Communication and Entrepreneurship" is to prepare highly qualified communication specialists who understand and are able to apply communication, digital media and marketing solutions, and are able to create and communicate content in multiple media.

The goal of the program specialization Society, Culture and Communication is to train highly-qualified graduates in sociology and communication who would be able to identify and analyze social problems and cultural processes, to expertly conduct sociological and communication research, to explain, compare and evaluate social processes and to apply creatively their research skills in the fields of communication and information science.

Marketing and Integrated Communication program aims to develop Marketing and Communications managers who can base their managerial activities on consumer data analysis. Therefore You will learn how to conduct marketing research and perform statistical analysis of consumer-linked data and how to interpret findings. You will study strategic marketing and strategic brand management. During your studies of integrated communication, digital marketing communication and corporate communication management, you will learn how to communicate with different stakeholders. You will have an opportunity to study marketing-related subjects, such as cross-cultural management, sales management organisational psychology, etc.

This program is designed to educate undergraduates in communication, focusing on preparing them for careers in the entertainment industry. Students will develop the skills to create, manage, and execute large-scale entertainment projects. The entertainment industry is one of the fastest-growing sectors globally, including in Lithuania.

The objective of the study program is to prepare professionals within digital communication who are able to manage communication projects, internal and external communication, create digital text and visual communication products, content for social media and other media channels, maintain public relations, effectively work in the local and international markets.

The academic curriculum provides students with a comprehensive understanding and proficiency in the fields of informatics, communication technologies, and electronics. This prepares them to adeptly design, manage adeptly, and program information and communications systems.

The Master's degree programme in Communication in the Creative Society is aimed at training professionals capable of applying communication strategies, monitoring, researching, analysing and developing creative activity for the purpose of fostering creative society.

The aim of the study program Foreign Languages and Cultures is to train well-qualified bachelors in the Humanities with a broad range of knowledge and competencies, who have a knowledge of Italian, French, or German (C1 level) and an additional foreign language (B2 level). Graduates will grasp the fundamentals of linguistics, literary studies, translation, intercultural communication, and production of spoken and written texts, and become familiar with the culture of a chosen country, its history, and political and economic situation. Students will be able to translate from the source into the target language and vice versa, interpret and analyze different countries’ cultural phenomena in the European and global context. Graduates will be able to apply their linguistic, communicative, cultural, social, and other competencies in professional and academic areas.

The aim of the study program is to train specialists who are able to communicate correctly in the professional English language; appropriately use the professional terms of management spheres and public communication; organize and manage internal and external communication of an enterprise in Lithuanian and English; develop and assess information products; broaden and sustain intercultural communication and cooperation; shape the image of an organization in the Lithuanian and foreign languages; apply various strategies of integrated communication; flexibly respond to market changes; and adapt to evolving conditions of the environment.

We live in the golden age of information. Every day, we are bombarded with a hundred times more information than ever before. We communicate using high-end technologies: visual, audio and written. With the exponential growth of the field, the job market needs professionals who can solve the challenges and possess the skills and competences to manage the complex world of communications.

Multimedia is the composition of hardware and software tools, distribution of information with the help of various types of information tools – text, audio, two-dimensional and three-dimensional images, animation and video footage – all are the means employed in interactive communication between the computer and user. Vision and hearing are the two main sensors when interacting with the surrounding environment. Visual and audio synthesis helps to absorb the information better and is used for development of multimedia technologies. Multimedia technology is spreading rapidly over business, education, media, medicine, virtual communication and entertainment sectors, perhaps due in part to this more efficient absorption of information.