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8 Brand Management Degree Programs in USA
Savannah College of Art and Design
M.F.A. in Luxury and Brand Management
- Savannah, USA
MA
Full time
45 hours
On-Campus
English
SCAD pioneered the world's first M.A. and M.F.A. in luxury and brand management. Gain insider access to the $350B luxury industry—spanning fashion, beauty, travel, and more. Learn from industry experts and collaborate with top brands to launch a high-profile career in luxury.
Academy of Art University
Master of Fine Arts (MFA) in Fashion Marketing & Brand Management
- San Francisco, USA
- Online
Master degree
Full time
6 semesters
Blended
English
Develop an expertise in creating, marketing and managing fashion brands in the global marketplace. You will conduct in-depth research to gain insights on global consumers, emerging and developed markets, and trends in fashion industry. You will learn the knowledge and skills necessary in fashion business management to build marketing and brand strategies using creative and analytical methods.
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Northeastern University
Bachelors in International Business: Brand Management
- Toronto, USA
Bachelor's degree
Full time
On-Campus
English
The program focuses on helping students develop a strong understanding of brand management within the global business environment. It combines core business subjects with specialized courses in brandi...
Northeastern University
Bachelors in Business Administration: Brand Management
- Toronto, USA
Bachelor's degree
Full time
On-Campus
English
The program is designed to give students a solid foundation in brand management within the broader field of business administration. It covers key areas like consumer behavior, branding strategies, ma...
Susquehanna University
BS in Luxury Brand Marketing & Management
- Selinsgrove, USA
BSc
Full time
4 years
On-Campus
English
Luxury brands are unique—and so is our luxury brand marketing and management major, one of the only bachelor's degree programs of its kind in the nation. Through our strong alumni connections, you'll be able to land first-rate internships at prestigious brands like Lamborghini, Tesla, Coach and Tiffany. Journey to luxury brand capitals like London, Rome, Paris and Milan through our award-winning GO program.
University of Oregon
Advertising and Brand Responsibility, MA
- Eugene, USA
- Portland, USA
MA
Full time
On-Campus
English
The program in Advertising and Brand Responsibility focuses on teaching students how to create honest and ethical advertising. It emphasizes understanding the role of brands in society and how they ca...
The University of Tennessee, Knoxville
Marketing, BS in Business Administration - Collateral - Customer and Brand Strategy Track
- Knoxville, USA
BSc
Full time
On-Campus
English
The program focuses on developing skills in customer and brand strategy within the broader field of marketing. Students learn how to understand consumer behavior, craft compelling brand messages, and ...
City University Of New York
Master in Branding + Integrated Communications
- New York, USA
Master degree
Full time
On-Campus
English
The Master in Branding + Integrated Communications program is designed to prepare students for careers in the fast-paced world of branding and communication. It offers a deep dive into strategic think...
Popular Management Programs Brand Management degree types
Learn more about Brand Management degree programs in USA
Brand Management represents a vital intersection of creativity and strategy in the dynamic world of business. As companies strive to build strong brand identities and engage effectively with consumers, this field offers exciting opportunities for impactful career paths.
In Brand Management programs, you'll explore key topics such as market research, consumer behavior, and digital marketing strategies. Courses often include crafting strategic marketing campaigns, analyzing brand equity, and developing effective communication plans. You'll also learn to leverage social media platforms and understand emerging trends that influence brand perception. Students build confidence and expertise as they engage with innovative projects that mirror real-world scenarios.
US educational approaches also emphasize applied learning, with many programs utilizing case studies and team-based projects to enhance critical thinking skills. Graduates leave equipped with competencies that are valuable in various industries, ready to pursue roles such as brand manager, marketing analyst, or digital strategist. The focus on collaboration and creativity fosters adaptability, preparing you for diverse and evolving career opportunities in a global market.