Savannah College of Art and Design
M.F.A. in Luxury and Brand ManagementSavannah, USA
DEGREE TYPE
MA
DURATION
45 hours
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
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STUDY FORMAT
On-Campus
* total, full-time student for one academic year
Key Summary
Introduction
SCAD offers the world's first M.A. and M.F.A. degrees in luxury and brand management. As a student, you'll enter the $350 billion global luxury industry through tech, travel, hospitality, beauty and fragrance, and fashion. Guided by professors with deep industry backgrounds and collaborative projects with luxury brands, you'll be prepared to step into powerful roles in the highest echelons of the field upon graduation.
Admissions
Curriculum
- SBIZ 717 Strategic Financial Management
- LXMT 730 The Art of Luxury: Trends, Strategies, and Insights
- LXMT 740 Visual Narrative for Consumer Engagement
- LXMT 742 Advertising Luxury
- LXMT 745 Global Distribution for Luxury Brands
- LXMT 747 Supply Chain Management in the Global Marketplace
- LXMT 749 Luxury and Brand Management M.A. Final Project
- Select one of these three options:
- LXMT 779 Graduate Internship
- 500-level SCADpro elective
- 500- to 700-level elective
- LXMT 779 Graduate Internship
- 500-level SCADpro elective
- 500- to 700-level elective
- 700-level ARTH elective
Total course of study: 45 hours*
Career Opportunities
- ARTH 702 Art Criticism
- SDES 711 Methods of Contextual Research
- SBIZ 717 Strategic Financial Management
- LXMT 730 The Art of Luxury: Trends, Strategies, and Insights
- LXMT 740 Visual Narrative for Consumer Engagement
- LXMT 742 Advertising Luxury
- SBIZ 742 Futurecasting: Trends and Foresight
- LXMT 745 Global Distribution for Luxury Brands
- LEAD 745 Marketing Creative Business Ventures
- LXMT 747 Supply Chain Management in the Global Marketplace
- Select two of these six options:
- GDVX 757 Experience Design for Physical Spaces
- LXMT 760 Leadership, Ethics, and Sustainability in the Luxury Marketplace
- GDVX 757 Experience Design for Physical Spaces
- LXMT 760 Leadership, Ethics, and Sustainability in the Luxury Marketplace
- LXMT 772 Beauty: Global Management and Brand Building
- LXMT 774 Fragrance: Global Management and Brand Building
- LXMT 776 Travel and Hospitality: Global Management and Brand Building
- LXMT 778 Luxury Tech: Global Management and Brand Building
- LXMT 779 Graduate Internship
- LXMT 790 Luxury and Brand Management M.F.A. Thesis
- Select three of these four options:
- 500-level SCADpro elective
- 500- to 700-level elective
- 500- to 700-level elective
- 500- to 700-level elective
- 500-level SCADpro elective
- 500- to 700-level elective
- 500- to 700-level elective
- 500- to 700-level elective