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5 Journalism, Media, and Mass Communication BBA Degree Programs in USA
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Nichols College
Fast-track counseling
BSBA in Sport Marketing & Content Creation
- Dudley, USA
BBA
Full time
4 years
On-Campus
English
Fast-track counseling
Our Sport Marketing & Content Creation major (BSBA) prepares students like you to develop brand assets to drive consumer demand in the fast-paced world of sports. Our program partners with local and national sport organizations like Protein Powerball, Harvard University, and the Connecticut Sun to give you real-world experience developing marketing content and social media plans.
Nichols College
Fast-track counseling
BSBA in Digital and Social Media Marketing
- Dudley, USA
BBA
Full time
4 years
On-Campus
English
Fast-track counseling
Our Digital and Social Media Marketing degree prepares you for an exciting career on the cutting edge of modern advertising and communications. 77% of small businesses report that they use social media for sales, marketing, and public relations. You’ll get hands-on experience creating content, posting, and using ads to reach new audiences and engage with prospective customers.
Cleary University
BBA in Business Communication
- Howell, USA
BBA
Distance Learning
English
A degree in business communications is timeless and provides students with strong writing, speaking, and information technology skills.
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Berkeley College
Marketing Communications - Bachelor of Business Administration
- New York, USA
- Newark, USA
- + 3 more
BBA
Full time, Part time
4 years
Distance Learning, On-Campus
English
Every great product, service, or idea needs effective strategy, communication, and implementation to capture attention, build desire, and gain favor among consumers. In today’s competitive global marketplace, organizations are spending more and more on winning the hearts and minds of consumers via marketing tools such as advertising, public relations, sales promotion, and professional selling. In the program at Berkeley College, you’ll learn to generate creative solutions to marketing problems through integrated communications. You’ll be exposed to all areas of marketing through a project-based curriculum developed with input from advisory boards of industry experts with particular emphasis on excellent communication skills, practical experience through coursework and hands-on learning, and technology used in various aspects of marketing.
Shorter University Including Robert H. Ledbetter College Of Business
BACHELOR OF BUSINESS ADMINISTRATION IN MARKETING
- Rome, USA
BBA
On-Campus
Students who enrol in the Bachelor of Business Administration in Marketing degree will learn to identify and assess the consumer and industrial market needs, develop marketing strategies to meet those needs through primary and secondary marketing research, and create advertising campaigns.
Popular Journalism, Media, and Mass Communication Programs degree types
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Learn more about Journalism, Media, and Mass Communication BBA degree programs in USA
A Journalism and Mass Communication degree at the Bachelor’s level in the USA opens doors to a dynamic world where storytelling meets technology. You'll engage with various media platforms, learning how to inform and connect with audiences through compelling narratives and strategic communication.
Through courses in multimedia reporting, digital content creation, and media ethics, you’ll gain practical skills to craft powerful stories that resonate across multiple channels. The hands-on nature of the curriculum fosters independence as you navigate real-world projects, preparing you for industry demands. Moreover, students build confidence as they explore the evolving landscape of digital journalism and social media.
Career outcomes for graduates are diverse, with opportunities in news organizations, online media, PR firms, and corporate communication. Many move into roles like content producers, public relations specialists, or social media managers. The focus on applied learning equips you with the expertise to thrive in an ever-changing media environment while ensuring graduates gain skills valued internationally.