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3 Public Relations Degree Programs in Germany
Promoted
Media University
M.A. Public Relations and Digital Marketing
- Berlin, Germany
- Cologne, Germany
- + 1 more
MA
Full time
24 months
On-Campus
English, German
The 2-year consecutive Master’s program M.A. Public Relations and Digital Marketing enables to work professionally in a broad range of new communication fields, which emerge through the digital transformation process of our society and culture.
Promoted
EU Business School Online
MBA in Communication & Public Relations
- Online Germany
- Online Spain
- + 1 more
MBA
Full time
1 year
Distance Learning
English
The skills required for communication and public relations have been drastically redefined by changes in social and digital media. Professionals in the field are required to coordinate increasingly complex public relations campaigns now that consumers and brands are so interconnected. This program will provide students with the know-how to stay ahead of current trends and to apply the latest technologies and communication strategies.
DEKRA Hochschule für Medien
BA in Journalismus and PR
- Berlin, Germany
BA
Full time
6 semesters
On-Campus
German
The Journalism and PR program is aimed at practice-oriented applicants interested in working in a multi-media and creative field, especially in broadcasting, online publishing or in public relations.
Popular Journalism, Media, and Mass Communication Programs Public Relations degree types
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Learn more about Public Relations degree programs in Germany
Studying Public Relations degree programs in Germany offers a unique blend of communication strategy and cultural understanding. This dynamic field focuses on managing relationships between organizations and their audiences, making it vital in today’s information-driven world.
In this discipline, students explore essential topics like crafting strategic communication plans, managing crises effectively, and utilizing social media to enhance outreach. Common courses include media relations, brand management, and public opinion analysis. Many learners start by engaging in practical exercises that refine their writing and presentation skills, crucial for developing effective campaigns. The environment encourages collaboration and fosters independence, allowing students to build confidence as they engage with diverse perspectives.
Germany’s education system emphasizes hands-on experiences through project-based learning and internships, providing valuable connections within the industry. Graduates are well-prepared for various career paths, such as communication specialists, brand managers, or PR consultants, gaining skills that are applicable on a global scale. This focus on practical application ensures that you’re equipped to meet the evolving needs of the public relations sector.