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2 Copywriting MA Degree Programs


University of Westminster
Professional Writing MA
- London, United Kingdom
MA
Full time, Part time
1 year
On-Campus
English
The Professional Writing MA is designed for those who want to turn their love of words and writing into a dynamic and fulfilling career. It will give you the skills, motivation, networks and connections to work across a wide variety of industries – in publishing, journalism, public relations, advertising, as literary agents, copywriters and copyeditors. It will also allow you to explore the history and future of writing and the writing industries from a variety of perspectives and to develop your own interests and specialisms. Professional Writing takes a broad, holistic view of writing because writing is not just about writing. It is about editing, about working with the words of others and with other languages, it is about the reader, and it is about the form into which the words are packaged. It is about essays and tweets, novels and headlines, criticism and advertising, prizes and publicity. As a result, the course brings together the combined expertise of English, Creative Writing, Media, Communication, and Film and Cultural Studies to offer a truly interdisciplinary MA. In the course, you'll examine the changing role of professional writing through historical and theoretical debates and examples of contemporary professional practice across languages. From the story of the book to multimedia journalism, your modules will allow you to develop your skills and interests in a range of relevant professional contexts. You'll be taught through seminars, one-to-one and small group tutorials, practical sessions and workshops, together with an independent, student-directed study where you'll develop your own project or special topic with the help of an expert mentor. You'll work with academics, practitioners and industry professionals to gain an understanding of vocational issues, practices and concerns and will build up a network of contacts and connections within your chosen industries.


University of Westminster
Professional Writing with Extended Work Placement MA
- London, United Kingdom
MA
Full time
2 years
On-Campus
English
The Professional Writing with Extended Work Placement MA is designed for those who want to turn their love of words and writing into a dynamic and fulfilling career. It will give you the skills, motivation, networks and connections to work across a wide variety of industries – in publishing, journalism, public relations, advertising, as literary agents, copywriters and copyeditors.
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Learn more about Copywriting MA degree programs
Copywriting degree programs at the Master's level equip you with essential skills for creating impactful messages that resonate across various media. You'll delve into persuasive writing techniques, sharpening your ability to craft narratives that align with marketing goals and engage diverse audiences.
Through courses in advertising strategy, brand messaging, and digital content creation, you'll enhance your writing proficiency and learn to adapt your style to different platforms. As students explore case studies and real-world scenarios, they often cultivate a keen understanding of market trends and consumer behavior. The environment fosters creativity and critical thinking, encouraging students to innovate in their approaches.
In addition to honing your writing skills, you’ll also gain expertise in research methods and strategic communication, preparing you for roles like copy director, content strategist, or creative consultant. Many graduates find their skills are valuable in advertising agencies, marketing firms, or as freelancers, offering broad career opportunities that extend beyond traditional boundaries.