Concordia University Wisconsin
Bachelor of Arts in Mass Communication
Wisconsin Township, USA
BA
DURATION
4 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Jan 2027
TUITION FEES
USD 750 / per semester
STUDY FORMAT
On-Campus
With a degree in mass communication, you learn to convey your message through a variety of media platforms.
Communicate with purpose
As media continues to evolve from the printed page to other channels like broadcast television, radio, and social media, the need for communicators who can effectively share important information is more crucial than ever. With a degree in Mass Communication, you’ll learn how to write, speak, and use technology in order to clearly and creatively articulate messages - whether you pursue a degree in business, media, sports, or non-profit work.
Our Mass Communication major will ground you in media writing, research, speaking, and interpersonal skills. You’ll be able to communicate messages in mediated and verbal form to a variety of audiences. You’ll also be a voice for the student body, writing for the university newspaper and working at the university radio station. This practical training, combined with a strong liberal arts education that is founded in our Christian mission, will prepare you to communicate to solve problems. This program is also available as a minor.
As a graduate in the Mass Communication program, you’ll leave with all the skills you need to communicate effectively through a variety of channels. Not only will you be a stronger communicator, but you’ll be a better leader. Having studied topics like interpersonal communication and cross-cultural communication, you’ll be ready to work with diverse groups of people.
You’ll also be able to evaluate broadcast news writing and radio dialogue to critically think about the best way to convey your message. What’s more, you’ll examine issues within the field like building or breaking trust with an audience and analyzing why certain messages are effective. You’ll be ready to handle challenges in the field, stand out in the workforce, and lead a life full of Christian service.
- Reporter
- Editor
- Social Media
Required Courses
- Introduction to Mass Communication
- Public Speaking
- Journalism
- Audio and Video Production
- Interpersonal Communication
- Advanced Public Speaking
- Special Topics in Mass Communication (taken 3 times for a total of 3 credits)
- Social Media
- Mass Communication Campaigns
- Critical Analysis of Mass Communication
- Cross-Cultural Communication
- Internship
- Mass Communication Capstone
- Digital Vector Design
- Creative Pixel Studio
Take three total credits of the following (at least one credit of each course):
- Beacon Newspaper (CUW)
- WCUW-Radio