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    Learn more about General Management BBA degree programs

    Learning organizational behavior, strategic management and a wide range of leadership skills are all necessary for general management. Practicing these skills allows individuals to think through unique problems, be an effective leader, and make sound decisions.

    A BBA, or Bachelor of Business Administration, is an academic designation bestowed upon students who successfully complete about four years of full-time coursework in a business and commerce-related program. BBAs are known to enhance career opportunities.