10 Degrees in Marketing in Hong Kong for 2024
MSc in Entrepreneurship and Global Marketing (MScEGM)
Hong Kong Baptist University (HKBU) School of Business
Featured
- Kowloon Tong, Hong Kong
Full time
15 months
On-Campus
English
The Master of Science in Entrepreneurship and Global Marketing (MScEGM) is a Master's degree programme offered by the Department of Marketing, Hong Kong Baptist University, to be completed on a 15-month full-time study basis.
MSc in Marketing for the Creative Economy (MScMCE)
Hong Kong Baptist University (HKBU) School of Business
Featured
- Kowloon Tong, Hong Kong
Full time
1 year
On-Campus
English
The Master of Science (MSc) in Marketing for the Creative Economy (MScMCE) is a one-year full-time programme offered by the Department of Marketing in collaboration with the Academy of Visual Arts (AVA), Hong Kong Baptist University (HKBU).
- Fayette, USA
- Hong Kong, Hong Kong
Full time
4 years
Blended, Distance Learning, On-Campus
English
Why study Marketing?
Master of Science (MSc) in Luxury Experiences Management
The Hong Kong Polytechnic University - School of Hotel and Tourism Management
Featured
- Kowloon, Hong Kong
Full time, Part time
1 year
English
Expectations that the global luxury hotel market will exceed USD230 billion by 2028 indicate an upward trend in the luxury market. The Asia-Pacific region is expected to experience the fastest growth in this field worldwide. Hong Kong, located at the heart of the booming Asia-Pacific region, is best positioned to provide postgraduate education in luxury experiences management and thus produce qualified professionals to cater to the strong demand in this market.
- Hung Hom, Hong Kong
Full time, Part time
18 months
Blended
English
This programme enables non-marketing graduates to connect theory with practice in the field of marketing. It covers a range of specialist marketing issues in such areas as online consumer market analysis, managerial issues in marketing, analytical methods for market research and global marketing strategy.
Bachelor of Business Administration (Honours) Scheme in Management and Marketing
Hong Kong Polytechnic University
Featured
- Hung Hom, Hong Kong
Full time
4 years
On-Campus
English
The Bachelor of Business Administration (Honours) in Marketing provides students with a well-rounded business education; competence in the analysis, planning, implementation and control of marketing decisions; analytical ability and research competence; the ability to communicate, interact and intervene in the integrative role that is ascribed to marketing; appreciation of the responsibilities of marketing professionals within broader environmental and international contexts; and literacy in the use of information systems and technology that are relevant to marketing.
BA (Hons) Business & Marketing (Final Year Top-up Degree) (NCR# 252745)
University of Sunderland in Hong Kong
Featured
- Central, Hong Kong
Part time
9 months
Blended
English
This Bachelor’s Degree (Honours) in Business & Marketing programme is for people who want to top up a Higher National Diploma (HND) (or similar) to a full bachelor’s honours degree. You will study specialist modules that cover marketing strategy, e-marketing strategy, consumer psychology and strategic integrated marketing communications.
- Hong Kong, Hong Kong
Full time, Part time
3 years
On-Campus
English
The goal of the Ph.D. program is to develop outstanding scholars who will become active contributors to marketing knowledge and will go on to secure academic jobs at top international universities. In keeping with this spirit, several of our students have published papers in top research journals while in the programme.
- Tuen Mun, Hong Kong
Full time
1 year
On-Campus
English
The one-year full-time postgraduate programme, Master of Science in Marketing and International Business (MScMIB), trains business leaders and professionals for the dynamic global marketplace and corporate world.
Bachelor of Business Administration (Honours) Scheme in Management and Marketing
Faculty of Business, Hong Kong Polytechnic University
Featured
- Hung Hom, Hong Kong
Full time
4 years
On-Campus
English
Learning and teaching are our core activities. We are committed to nurturing our students’ professional competence and supporting their all-round development.