Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers.

Due to the numerous countries within Oceania, work occasions and work permit laws differ greatly, with data on opportunities in some nations being limited. Australia and New Zealand are the most advanced countries in the area.

Many degree programs require students to be proficient in reading, writing, listening and speaking. Those who lack these skills can take an undergraduate pathway program where they may acquire a satisfactory English language mastery.