The Master of Web Design and Digital Marketing is aimed at people interested in the web development industry, SEO and SEM positioning, strategy and digital marketing, not being necessary previous knowledge for an adequate use of the Master.

Content

In the Master of Web Design and Digital Marketing, students receive a wide range of knowledge and tools related to the world of web pages and digital marketing that will allow them, during their professional career, to develop, plan and implement web ecosystems of high performance and great aesthetic, advertising and functional content.

In this master's degree, web design is approached from the perspective of the main web structure and layout languages in their latest versions (CSS3 and HTML5), the insertion of multimedia content in online environments, such as sound and video, "mobile first index" design (websites accessible from any device –mobiles, tablets, etc.) and the application of JavaScript web programming languages and jQuery libraries with real examples, obtaining from the student a front-end developer profile.

On the other hand, this master also covers the most important techniques of digital marketing because, what is the use of knowing how to prepare an attractive web page with impeccable usability if we do not know how to disseminate it correctly on the web or we do not achieve adequate engagement or loyalty from our content consumers? In the Online Marketing Module of this master's degree, the main techniques of digital marketing and endless tools to work on all its different strategies will be taught in depth. We will pay special attention to the development of communities or social media, and also to organic positioning (SEO), pay-per-click marketing (SEM), web analytics, professional management of social networks, etc.

If what you want is to do this Master but approaching web design from the perspective of Wordpress, you may be interested in the Master in Digital and Content Marketing.

Modalities

In person or online: you can receive the Master in Web Design and Digital Marketing in person in Madrid or Seville or study it online. The online modality is always taught live (on live), although a repository of these recorded classes is maintained at the request of the students. Students also have a powerful and intuitive virtual campus developed by Google to participate in classes and in their own training on a day-to-day basis.

Free with your studies

• 3 hours of academic or professional orientation per student.
• Several masterclasses and workshops every month.
• Online classes on the days you cannot attend in person.
• Job offers and / or written employment guarantee.
• Total or partial repetition of the studies, if the student requests it.
• Shared work space.
• Google Drive for every student, forever.
• Possibility of exchange between Madrid and Seville, or between face-to-face and online.
• Domain .com and hosting for each student, for one year.