This summer course will introduce students to the practical application of AI, particularly generative AI models, across various business functions. Students will learn how to leverage AI-powered tools and techniques to drive innovation, enhance business operations, and create competitive advantage. Through case studies and hands-on projects, students will gain a comprehensive understanding of how to effectively implement and govern AI solutions within a business context.

The Summer Course in Introduction to Business and International Management aims to offer students an overview of all business areas, enabling them to gain a comprehensive understanding of how to navigate and contribute effectively within organizations.

Examines the use of economic and statistical tools for making business decisions. Emphasizes linking data analysis to spreadsheet modeling of decision-making. Topics include multiple regression, causal inference, forecasting, demand modeling, and optimization. Case studies apply concepts to practical business problems. Effective Fall 2018, this course fulfills a single unit in the following BU Hub area: Quantitative Reasoning II.

Innovation. Problem-solving. Creativity. Co-Creation. Customer value. These concepts have a tremendous impact on today’s business strategy. They are the ingredients that spur new growth opportunities, optimize business processes and create strong connections with customers. They are obvious, yet diffuse. We see these words everywhere we look today. But what do they really define? Are they real? Do they have any real impact on business or are they just a series of trendy words slapped on company slogans, advertisements, and annual reports?

The programme is for those who possess a Bachelor’s degree in IT, Computer Science, Information Systems, Statistics or related fields who will have the opportunity to obtain hands-on practical knowledge on higher-level computational intelligence and skills that are required by the industry. It will enable students to understand the concept of computational intelligence in tandem with trends in data science.