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The aims of this stimulating Marketing with Media Communications combination degree programme are broadly two-fold.
- To equip students with the knowledge, tools and skills of modern marketing. This includes the development of an in-depth understanding of the constantly changing global environment in which marketing actions and decisions have to be taken as well as maintaining a constant customer and competitor focus.
- To introduce students to the technology, styles and issues of the contemporary media and advertising worlds, as well as developing a thorough conceptual understanding of media practice and law.
The Marketing with Media Communications programme is likely to appeal to those who are wishing to pursue a career in marketing, advertising or public relations.
The University of Buckingham was founded in 1976. It is the only independent University in the United Kingdom to hold a royal charter, which gives it the power to award its own degrees. It is a non profit-making charity. From...
Location & accommodation
Buckingham is a picturesque English market town. It lies between Milton Keynes to the East and Oxford to the West (there is a regular bus service to both) and is about an hour’s journey from London; so the shopping malls, cinemas, theatres and clubs are not far away. In Buckingham Town you can find Tesco, Waitrose, and W. H. Smith, as well as more specialist shops. There is a range of...