Marketing and Social Media Level 3
University College Birmingham
About this program
Marketing and Social Media Level 3
Do you love social media? Think you’ve got what it takes to work in the world of marketing? Our Level 3 Marketing and Social Media course will give you an essential introduction to these areas and pave the way for you to pursue further study and a future career in one of the UK’s largest and most successful business sectors.
Our BTEC marketing course enables you to gain a commercial grasp of marketing, teaching you key theories including life cycles and product portfolios as well as business fundamentals such as finance and management. You will gain a greater understanding of the business landscape both in the UK and internationally, while our state-of-the-art Digital Creative Studio offers you the chance to develop sought-after digital marketing skills ranging from podcasting to video production and livestreaming.
Admission requirements
Entry requirements
- Normally, you will require a minimum of 4 GCSEs at grade 4/C or above (including maths and English), or a BTEC Level 2 Diploma.
- Alternatively, you will require at least 2 years’ relevant work experience.
- School applicants will be required to provide a good school report, which must include attendance.
- You should be committed, enthusiastic and have a desire to succeed in the business and marketing industry.
If you do not have a grade 4/C or above in English and/or maths and you are under 19, you will be required to complete an assessment so we can ensure you receive appropriate support.
Does this course require proof of English proficiency?
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Program content
Topics you will study:
Year 1
- Exploring Business
- Marketing
- Personal and Business Finance
- Digital Marketing
- Creative Promotion
- Visual Merchandising
Year 2
- International Business
- Principles of Management
- Business Decision Making
- Market Research
- Branding
- Relationship Marketing
Teaching and assessment
You will be assessed through coursework assignments and projects, some of which will involve industry-related visits and external assessment.
Scholarships & funding
Several scholarship options are available. Please check the university website for more information.
Program delivery
- Course Duration : 2 year full-time
- Course Start : September (2021)
Qualification
By completing our marketing college course, you’ll receive a BTEC National qualification (equivalent to 3 A-levels) widely recognised by industry and higher education, arming you with the blend of technical and academic skills sought after by employers and universities. You will be able to progress onto a range of business-related higher education courses as well as a variety of job roles within the booming marketing and advertising industry.
Career paths
This course provides a specialist business pathway at Level 3 in marketing and social media. Marketing is a key sector in the UK economy, with students able to obtain good salaries and career prospects. The course is also ideal preparation for a range of higher education courses including business enterprise, business management, digital marketing and marketing management.
Career opportunities
The example roles and salaries below are intended as a guide only.
- Social media manager - Average salary: £25,000 – £32,000
- Digital marketing specialist - Average Salary: £25,000
- Brand manager - Average Salary: £35,000
- Account manager - Average Salary: £27,000
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About this institute
University College of Birmingham
Based in the heart of the UK’s second-biggest city, University College Birmingham is a specialist university which is highly respected by employers and industry for providing career-focused education and training. Most of our undergraduate and postgraduate degrees are accredited by the University of Warwick,...
Why study at University College Birmingham
Why Choose Us?
Your choice of college or university will play an important part in shaping your career and fulfilling your ambitions.
It’s crucial you pick a place that feels right for you – and where you will be happy. It needs to be a university that will help you achieve your goals; a place you can trust.
So why choose University College Birmingham? Where shall we begin…?
The first thing you need to know is that UCB is a compact, specialist institution in the heart of England’s biggest regional city. Birmingham has the buzz of a major city without the inflated London price tag.
The University is big on vocational courses – the majority of which are accredited by the University of Birmingham – and big on linking academic theory to modern workplace skills. It’s also big on you. Our size and teaching philosophy means the focus is on each individual student. At University College Birmingham, you will never be a face in the crowd.
Contact info
University College Birmingham
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