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Tourism Management and Planning

Universidade de Aveiro
2 years
Master's degree
Scholarships available
English, Portuguese
Universidade de Aveiro

Program description

Tourism Management and Planning

In articulation with the first and third cycles, this master's program is based on an interdisciplinary and integrated vision of the tourism sector. It aims to provide a deep and consolidated training which underpins the acquisition of the knowledge and expertise in the fields of planning and management which are necessary and essential to ensure the success and sustainability of any strategy of tourist development. This training should support a specialised grounding for students intending to follow a professional career in different public and private institutions in the tourism sector (including the leadership and coordination of advanced studies, and planning and management activities) as well as for those who intend to continue their academic studies.

The curricular organisation of the Tourism Management and Planning program combines an advanced scientific training in the tourism system with the identified needs of the market, offering areas of specialisation oriented towards different areas of activity, namely: "Tourism and the Environment", "Tourism and Culture" and "Economics and Management".

Admission requirements

  1. Licenciatura level degree, or legal equivalent.
  2. Foreign higher education degree in awarded on completion o f a 1st cycle study program organised in accordance with the principles of the Bologna Process by a State adhering to this process.
  3. Foreign higher education degree in recognised as satisfying the objectives of the licenciatura degree by the scientifically and statutorily competent body.
  4. The Scientific Council of the University of Aveiro may admit applicants proposed by the Director of the Study Cycle who do not meet the conditions specified above but whose academic, scientific or professional curriculum reveal an adequate preparation for frequenting the Masters program, in accordance with Article 17, Nº 1, d), Decree Law nº 74/2006, as expressed in DL nº 65/2018 of 16 August, and Article 47, Nº 1, d) of the Study Regulations of the University of Aveiro.
  5. That which is indicated in points 2 to 4 is valid only for entry to the study cycle and does not confer any formal recognition of this degree on the holder of the qualification.
  6. Students enrolled in the 2019/2020 academic year in a cycle of University of Aveiro studies and who meet conditions for application in 2020/2021 may not apply for the same cycle o f studies under the terms of this competition

For more information about admission requirements, please visit the university website.

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Program content

Year 1

1º Semester

  • Laboratory Class On Internationalization in Tourism
  • Development And Integrated Planning Of Tourist Destinations
  • Tourism And Economic Development
  • Free Option I

Branch Tourism and Culture

Option I

  • Innovation in Cultural Attractions Management
  • Managing Cultural Heritage in Tourism

Branch Tourism and Environment / Spatial Planning

Option I

  • Integrated Management of Natural Resources
  • Public Urban Space
  • Strategic Territorial Planning
  • Territory, Regional Policies And Innovation

Branch Tourism Economics / Management

Option I

  • Economics Of Smes
  • Entrepreneurship And Company Creation
  • Quality Service Management
  • Strategy And Competitiveness

2º Semester

  • Laboratotory of Technology in Tourism
  • Innovation In Tourism
  • Strategic Marketing Of Tourist Destinations
  • Free Option II

Branch Tourism and Culture

Option II

  • Culture And Heritage
  • Literary and Film-induced Tourism

Branch Tourism and Environment / Spatial Planning

Option II

  • Environmental Plans And Policies
  • Marine and Coastal Management and Planning
  • Planning Systems And Policies
  • Rural And Nature Tourism

Branch Tourism Economics / Management

Option II

  • Brand Management
  • International Business
  • Organisational Behaviour And Leadership
  • Project Management and Evaluation

Year 2

1º Semester

  • Research Methodologies in Tourism


  • Placement / Project / Dissertation

Scholarships & funding

Several scholarship options are available. Please visit the university website for more information.

Tuition fees

  • Local/EU Students: 1000€ per year
  • International/Non-EU Students: 4650€ per year

Career opportunities

Tourism is today one of the largest sectors of economic activity in the world in terms of volume of business, and it is equally important for Portuguese society and economy. However, in spite of the unquestionable importance and dynamism of the sector, the technological and scientific response in terms of specialised post-graduate, university level programs has been inadequate to meet the multiple and demanding challenges faced by the tourism sector, especially concerning the management of companies which operate in the sector and the planning and organisation of the tourist destinations.

The 2nd cycle program in Tourism Management and Planning aims to construct an integrated educational offer which corresponds to the complexity and transversality of the sector, and at the same time a solid grounding in a field of specialisation chosen by the student. Thus, this program will contribute to the study of more adequate solutions for the future of the sector, ensuring the training of professionals able to participate in the definition of the necessary and pressing transformation of a highly competitive and rapidly expanding sector which is in need of rigorous and professionally-oriented approaches.

Thus prospective careers for graduates of this program include positions of responsibility in the planning and management of tourist destinations, attractions and services, both in public bodies and in private businesses. The competences acquired will enable more strategic approaches, based on a deep understanding of the tourism industry and the phenomena associated with it, and the application of more advanced techniques and tools to strategic analysis for decision-making.

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About this institute

Universidade de Aveiro

Join an international community with people from 96 countries, studying, researching and living together in one of the cities with best quality of life in Portugal. Universidade de Aveiro is globally recognized by the quality of its teaching and researching...

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Why study at Universidade de Aveiro

Why is Universidade de Aveiro the your next best step?

  • Teaching and research experiences of excellence: here in Aveiro, you will find some of the best teachers, known internationally for their field work, investigation methods and results and 20 research centers evaluated with incredible remark.
  • Intercultural environment: in a universe of over 90 nationalities, you can expect to see, feel and live cultures from all around the globe. Besides all the Intercultural events (more than 80 in 2019), you can count on a team fully dedicated to help you in any matters related to your studies and living abroad circumstances.
  • Learn for the future: it is a modern university, with excellent infrastructures to learn and to start developing your career today. The university’s interdisciplinary atmosphere is crucial for the growth of critical knowledge and to develop towards society.
  • Academic support: Universidade de Aveiro offers to its international students’ programs that allow them to get familiar with Portuguese language or level their knowledge on core subjects like Mathematics.
  • International cooperation and mobility: While studying in Aveiro, you can take advantage of numerous mobility programs that will take your education experience to a whole different level, while living in a new country, meeting new people and learning new skills. Universidade de Aveiro also has cooperation agreements with hundreds of international institutions.
  • Young and vibrant city: A medium sized city, with a low cost of life, capable of combining both amazing natural places, such as beaches, mountains and rivers and, at the same time, renowned innovation & tech events, projects and centers.

Contact info

Universidade de Aveiro

Campus Universitário de Santiago
3810-193 Aveiro

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