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BA (Integrated Organisational Communication)

The University of the Free State
3 years
Full time
Bachelor's degree

Program description

BA (Integrated Organisational Communication)

The BA (Integrated Organisational Communication) degree equips students with in-depth knowledge of Integrated Organisational Communication as a contemporary approach to communication in organisations and involves the planning, management, and integration of corporate communication, marketing communication, and managerial communication. The purpose of the program is to educate students to become skilled practitioners in organisational communication, strategic communication or marketing communication. Students will be able to seek employment in the strategic communication sections of an organisation with focus on internal communication activities such as media liaison, internal publications, management of internal social-media platforms, and strategic communication strategies to build and enhance the corporate reputation of an institution. Students that prefer marketing communication could build a career in brand management, advertising, public relations or digital media management.

Admission requirements

Pay attention to the following important information:

  • The UFS reserves the right to change the minimum requirements of each program or any other information without notifying you.
  • There are specific admission requirements that you should meet if you want to study at any South African university. If you finished school in or after 2008 and have a National Senior Certificate (NSC), you need to have a performance level of at least 4 (50%) in four (4) of the seven (7) subjects included in your NSC subject package. LO is excluded.
  • All admission requirements apply to first-year students in 2021.
  • Admission to study at the UFS is dependent on the following:
    • Your application should meet all the minimum requirements for the program
    • The program must have available space and capacity to admit students
    • You have to submit valid school results with your application
  • Applications for all non-selection programs close on 30 September 2020.

For more information about admission requirements, please visit the university website.

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About this institute

The University of the Free State

The University of the Free State is situated in Bloemfontein – the centre of South Africa.  Bloemfontein serves as the capital of the Free State Province as well as the. Judicial Capital of South Africa.  This beautiful city is also...

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Contact info

The University of the Free State

PO Box 339
9300 Bloemfontein

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