BA (Hons) Communications: Media Studies

Richmond, The American International University in London
Program overview
4 years
Full time
Bachelor's degree
Scholarships available

Start dates
September 2023

January 2024

September 2024

January 2025

About this program

BA (Hons) Communications: Media Studies

Whether you would like work in social media, an independent film streaming service or an international media agency, this degree will provide you with the communication, research, writing and critical thinking skills which are valuable to employers in any industry.

Getting the right essential information is key.During the first two years of the degree all Richmond Communications students take the same core courses.

An inter-disciplinary approach will provide a breadth of communication topics, such as research and writing, creative expression and scientific reasoning as well as studying the principles and context of communications and media.You’ll be studying in small class sizes with students from all over the world, guaranteeing interesting and lively debate. Guest lecturers will be invited to speak to BA Communications students, providing their insight and experience on the communications world.

In the third and fourth years of this program you’ll be specialising in Media Studies in all its diversity, with a choice of electives from American Television Drama to Photojournalism, International Cinema to Gender in Film.

Then this is your chance to put your ideas to the test when you will have the opportunity to pursue an internship with a media company or global organisation in London or internationally. An internship can been life-changing, providing you with the experience to get the first rung on the career ladder.

Admission requirements

  • A Levels: 96 UCAS points
  • US High School Diploma (or equivalent): 2.5 GPA minimum (on 4.0 scale)
  • International Baccalaureate: 24 IB points (year 1)
  • BTEC National Diploma: MMM
  • Completion of Year 12-13 International equivalent secondary school qualification with a minimum gradeaverage of grade of Cincluding mathematics and English.

For more information about admission requirements, please visit the university website.

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Program content

Year 1


  • Foundations of Mass Media and Communications
  • Foundations of Sociology
  • Tools for Change
  • Research and Writing I

Plus one of the following:

  • Foundations of Photography
  • Foundations of Media Production: Sonic Media

Plus one of the following:

  • Visual Thinking
  • Narratives of Change

Year 2


  • Introduction to Visual Culture
  • Introduction to Intercultural Communications
  • Digital Society
  • Research and Writing II
  • Change in Practice
  • Data Analysis for Social Change

Plus two of the following:

  • Intro to Advertising Practice
  • Advertising, PR, and the Media
  • Introduction to Filmmaking
  • Film in the Americas
  • History of Fashion
  • Introduction to Writing for the Media

Year 3


  • Video Production
  • Mass Communications and Society
  • Cultural Theory
  • Political Communications
  • Social Research

Plus one of the following:

  • American TV Drama
  • Creating Digital Images
  • Celebrity, Fan Cultures, and the Media
  • Mainstream Cinema: Studies in Genre
  • Gender in Film

Plus one of the following:

  • Service Learning: Digital Collaboration
  • Service Learning: Leadership in a Changing World
  • Service Learning: Environment and Society
  • Service Learning: Global Citizenship and Migration

Year 4


  • Photojournalism
  • Senior Seminar 1
  • Senior Seminar 2
  • New Media
  • Senior Project
  • Media Ethics and Law


  • Advertising & PR Campaigns
  • International Cinema
  • Propaganda: History & Image
  • Digital Marketing & Social Media

Scholarships & funding

Several scholarship options are available. Please check the university website for more information.


  • £9,250 (UK/EU)
  • £14,750 (INT)
  • $38,000 (US)


  • Gain an in-depth understanding of media within a broader context with our liberal arts approach which encompasses topics such as science, philosophy and international relations
  • Develop your ability to interrogate and analyse the media – a key differentiator of this program is that it connects with broader socio-political news stories that we see every day
  • Your critical thinking skills will be informed and developed by practical work in a way that is rare in media undergraduate programs, skills which are highly transferable when you graduate
  • Gain vital work experience through an internship in a wide range of international media organisations in London, the USA and China, perfect preparation for a career in the media or further study
  • Chance to study in London, a hub of the global media communications industry

Career paths

Graduate Destinations

Below is a list of where some of the graduates of this program have gone on to work.

  • BBC
  • Bloomberg L.P
  • EMI Music
  • 19 Entertainment
  • 20th Century Fox Entertainment
  • Sony, Disney Television International
  • Omnicom
  • Viacom
  • Mediacom

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About this institute

Richmond, The American International University in London

At Richmond, The American University in London we offer a Liberal Arts education renowned for its flexibility and broad-based curriculum. We have campuses in two of London’s premier area – Richmond and Kensington. Our Liberal Arts approach is designed to...

Read more about this school

Why study at Richmond, The American International University in London

  • Our multi-disciplinary Liberal Arts degree programmes for undergraduates
  • Our international and specialist education for postgraduates
  • The UK university where you can graduate with both a UK and US degree
  • Exceptional teaching – our students put Richmond in the top five London universities for overall satisfaction levels on the quality of the course – 2021 National Student Survey (NSS)
  • Experience life in London, the top student city in the world
  • Accredited Internships to enhance your employability
  • Scholarships – making studying with us more affordable
  • Study Abroad opportunities for undergraduates on a global scale

Contact info

Richmond, The American International University in London

Richmond Hill Campus
Queen’s Road
TW10 6JP London
United Kingdom

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Message the school

Want to know more about BA (Hons) Communications: Media Studies? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.


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