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User Experience Psychology

POLI.design
12 months
Master's degree
On campus
Milan
English
01 January 2021
10,000 EUR

Program description

User Experience Psychology

The Specializing Master in User Experience Psychology (UxP) trains students to develop the skills and competences for designing, developing and evaluating easy, efficient and engaging experiences for the user, by adopting a unique interdisciplinary perspective that combines in-depth technical and psychological knowledge.

A joint initiative of Università Cattolica del Sacro Cuore and Politecnico of Milano - POLI.design, the Specializing Master aims at forming professionals able to create and assess digital experiences across a range of platforms and in a wide spectrum of industrial domains, drawing on cutting-edge research and leading international experts in the field.

Admission requirements

The ideal candidate has a strong commitment to understanding how to create digital experiences that match users’ needs as well as a strong motivation to engage with a genuine interdisciplinary environment mixing design and psychology.

The Master is addressed to students who may have a background in Design, Psychology, Architecture, Engineering, Communication Design or a related degree.


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Program content

Training Modules

The program is structured in three core modules, which equip participants with professional skills required for designing, developing and evaluating experiences with digital products and services.

User experience research: principles, methods, and techniques for understanding and modeling users’ needs

  • UX basics
  • Principles of user experience design
  • Methods and tools of user research: planning and execution of interviews, ethnographic research, shadowing techniques, creating a personas, storyboard and customer journey map

User experience practices: theoretical and practical design skills

  • Principles of human-centered design, usability heuristics, interaction design basics
  • Design tools: Agile methodologies (user story, use case, sitemapping, user flow, wireframing, prototyping, handoff)

User experience evaluation

  • Qualitative and quantitative assessment methods
  • Planning and executing a research protocol
  • Design evaluation: techniques and tools (usability testing, A/B test, remote monitoring)

Career opportunities

The Specializing Master aims at helping participants pursue successful careers in UX, by identifying project works and field experiences that are best suited to their skillset and professional attitudes.

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Want to know more about this program, User Experience Psychology? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

About this institute

POLI.design

POLI.design is based in Milan, a universally known and recognised international centre of excellence for design.

The permanent structures, cultural institutions, fairs and showrooms, publishing industry, schools, displays, exhibitions, and events that the city has to offer are numerous and contribute to creating a culturally lively and dynamic climate that can enrich professional and training courses,...


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Why study at POLI.design

  • Founded by Politecnico di Milano, POLI.design operates in the field of design by organizing training programmes for young graduates and professionals, as well as for companies that are closely focused on innovation
  • POLI.design offers more than 50 educational products to cover a variety of application domains in the design sector. These range from products to interiors, from fashion to communication, and from services to cultural projects.
  • More than 80% of the participants are active in design studios and industry leaders within one year of completing their studies at POLI.design
  • POLI.design operates into an international network that is continuously growing thanks to the wide-ranging experiences and collaborations in an increasingly interconnected and global dimension

Contact info

POLI.design

Via Durando 38/a
20158 Milan
Italy

 Show phone number
www.polidesign.net

Request information

Want to know more about User Experience Psychology? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.

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