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30 hours
Diploma / certificate
Online / Distance
New York City
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2,900 USD
Manhattan Studies Institute

Program description

Search Marketing

Transform your career by learning how to create, manage and implement advanced search marketing strategies using AdWords, PPC marketing, display marketing & remarketing techniques.

This specialized SEO module is a professional certificate delivered by some of the industry’s leading search marketing experts. Detailed and structured modules teach you the elements of search campaign planning, creation and measurement, along with an accredited certification to validate your new expertise.

Program content

  • Create, manage and implement advanced search marketing strategies using Google AdWords, PPC, display and remarketing techniques.
  • Understand the significance of key campaign metrics, perform analysis and optimization of campaigns to increase conversions.
  • Generate insightful reports to satisfy boardroom level stakeholders in your search marketing campaigns

Tuition fees

Registration Fee: $75

Tuition: $2,900

Internship Fee: $3,400


Upon successful completion, you will become a Certified Digital Marketing Specialist in Search.

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About this institute

Manhattan Studies Institute

Manhattan Studies Institute

Oriented towards post-graduate students and young professionals, our program combines work experience with theoretical study in digital marketing. As our student, you'll get to study, work and live in New York City. It's known as one the most competitive business...

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Contact info

Manhattan Studies Institute

Suite 701, 7th Floor
370 Lexington Avenue
10017 New York City NY
United States of America

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