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Master's degree in Media and Communication Management

Macromedia University of Applied Sciences
Program overview
3-4 semesters
Full time
Master's degree
Start dates
Berlin
October 2021

Munich
October 2021

Berlin
March 2022

Munich
March 2022
media manager

Program description

How should businesses design their media and communication strategies? With infinite number of trends, tools and platforms, media businesses must be constantly on the look out for new challenges and opportunities.

The rapidly changing media landscape demands sound decision makers who can combine media management skills with strategic thinking, and this Master's programme with specialisation in Media and Communication Management is designed to train the media managers of the future.

Contents of the Media and Communications Management (M.A.) programme

In this Master's course, you will specialise in media and communication management by developing a thorough understanding of the relevant theories, methods and tools you will need to work as a top manager in a leading position in the media industry. This includes intensive overview of media management, brand management, PR and advertising and communication psychology. The programme includes:

  • Foresight and global trends
  • Media and communication research
  • Strategy and innovation processes
  • Media economics and management
  • Corporate communications management
  • Leadership and entrepreneurial thinking
  • Brands and branding

Admission requirements

Admission requirements are as follows:

  • Recognised Bachelor's degree
  • English language proficiency certificate
    - TOEFL (at least 72 out of 120)
    - IELTS (at least 6 out of 9)
  • CV (curriculum vitae)
  • Motivation statement
  • Letter of recommendation (by your lecturer or employer)
  • Personal interview (optional)

Applicants with a bachelor's degree of 180 ECTS study a four-semester programme, while applicants with 210 ECTS may join the three-semester programme.


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Tuition fees

Tuition fees

6,500 € per semester

One-off registration fee

  • 500 € (EU students)
  • 750 € (Non EU students)

Scholarships

Macromedia offers partial scholarships (10-30%) to talented applicants and you can also apply to other organisations.

Qualification

Degree awarded

Students on this M.A. programme are awarded the following master's degree:

  • Master of Arts in Media and Communication Management

Career opportunities

Career prospects after graduation

By the end of this M.A. programme, you are fully prepared to carry out top level managerial roles in the area of media and communications management and can aim for competitive senior positions in media companies, creative agencies, publishing houses, corporations and non-profits globally. Examples of future roles include:

  • Communications manager
  • Account manager in marketing agencies
  • Producer for film or television projects
  • Marketing manager
  • PR manager or spokesperson for corporations or SMEs
  • Project manager in the media sector
  • Social media manager

Contact school

Want to know more about this program, Master's degree in Media and Communication Management? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

About this institute

Macromedia University of Applied Sciences - Bachelor and Master Programmes

Choosing a university is an important life decision. It's the place where you lay the foundation for your future career network and discover your chosen area of work and start to mould your professional identity. We are delighted that you've...


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Why study at Macromedia University of Applied Sciences

  • Globally recognised state-approved degrees
  • A wide network of more than 500 partners
  • Practice projects with well-known companies
  • State-of-the-art media labs and facilities
  • Small classes and individual guidance
  • Strong career prospects after graduation
  • Campuses in major media metropolises: Berlin, Munich and Cologne
  • International students from all continents
  • Programmes entirely in English

Contact info

Macromedia University of Applied Sciences

International Office, Mehringdamm 33
10691 Berlin
Germany

 Show phone number
https://www.mhmk-international.org


Contact school

Want to know more about Master's degree in Media and Communication Management? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.

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