Show as: Mobile

Master's degree in Digital Media Business

Macromedia University of Applied Sciences
Program overview
3-4 semesters
Full time
Master's degree
Scholarships available
Start dates
6,500 EUR
October 2021

6,500 EUR
October 2021

6,500 EUR
March 2022

6,500 EUR
March 2022
woman reading about digital business on tablet

Program description


Coronavirus (COVID-19) update

Students who are unable to travel can start online in virtual learning classrooms, which includes live sessions with the lecturers and professors. Then, students can travel to Germany later and continue studying on-campus.


Course details

Digitalisation is transforming our lives and societies and media businesses are exploring new ways to capitalise on digital media and new technologies. It is the visionary leaders and skilled managers who design sound strategies and leverage new media to create value.

Do you want to be in the front seat in media-oriented companies and lead them to success? Then, this Master's specialisation in Digital Media Business is the right path for you.

Contents of the Digital Media Business (M.A.) programme

In this Master's course, you will specialise in digital media and business management. You will gain a deep understanding of the global changes in the industries as well as in our daily lives driven by the rise of digital technologies. The programme includes:

  • Digital media development
  • Web 2.0 services
  • Developing business models
  • Social media, apps and other mobile services
  • Project management
  • Digital campaigns

Speak virtually at a live event on March 18th-20th!

Admission requirements

Admission requirements are as follows:

  • Recognised Bachelor's degree
  • English language proficiency certificate
    - TOEFL (at least 72 out of 120)
    - IELTS (at least 6 out of 9)
  • CV (curriculum vitae)
  • Motivation statement
  • Letter of recommendation (by your lecturer or employer)
  • Personal interview (optional)

Applicants with a bachelor's degree of 180 ECTS study a four-semester programme, while applicants with 210 ECTS may join the three-semester programme.

Does this course require proof of English proficiency?

The TOEFL® test is accepted by 10,000+ universities and higher education institutes in over 150 countries. Book your test today!

Learn more Advertisement

Tuition fees

Partial scholarships available

Tuition fees

6,500 € per semester

One-off registration fee

  • 500 € (EU students)
  • 750 € (Non EU students).


Degree awarded

Students on this M.A. programme are awarded the following master's degree:

  • Master of Arts in Media and Communication Management with specialisation in Digital Media Business

Career opportunities

Career prospects after graduation

By the end of this M.A. programme, you will have developed strong expertise in digital media and practical skills along with sharp business acumen. Potential employers are media agencies, e-commerce companies, broadcasting companies and the digital department in different types of corporations. Professional opportunities include:

  • Digital media manager
  • Project manager
  • Advertising account executive
  • Co-founder in internet start-ups in the digital media industry
  • Digital business consultant
  • Digital media consultant

Contact school

Want to know more about this program, Master's degree in Digital Media Business? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

About this institute

Macromedia University of Applied Sciences - Bachelor and Master Programmes

Choosing a university is an important life decision. It's the place where you lay the foundation for your future career network and discover your chosen area of work and start to mould your professional identity. We are delighted that you've...

Read more about this school

Why study at Macromedia University of Applied Sciences

Germany ranked #1 study abroad country

Germany has been ranked the #1 study abroad country in Europe (and #3 in the world) for 2020! Whether you're interested in the urban vibes of cities like Munich, Berlin, or Frankfurt or the fairy tale towns of Marburg and Freiburg, you're guaranteed a world class education at a great price!

Contact info

Macromedia University of Applied Sciences

International Office, Mehringdamm 33
10691 Berlin

 Show phone number

Contact school

Want to know more about Master's degree in Digital Media Business? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.


Be the first to write a review!

You may also like...