The Fashion Communicator in the digital era blends stylist skills and communication and marketing techniques: he designs the visual identity of a fashion brand, of a fashion magazine or of related events, designing the atmosphere and style. This profile is a thorough professional figure ready to deal with both offline and online media and tools.
The Fashion Stylist’s goal is to create a coordinated style image that, in addition to being coherent, express an original perspective on contemporary trends or predict new ones. In recent years, this professional position has widened its range of competences including the artistic direction of collections, integrated communication strategies, cool hunting and trend setting.
The course offers a unique education path combining luxury fashion values with the excellent manufacturing districts of Tuscany. LuisaViaRoma, one of the most renowned e-commerce in the fashion field, is the main partner.
The Specialisation in Fashion Styling implies the development of the skills required to conceive a communication strategy for a brand or a fashion product by means of traditional and web-based tools. The subjects presented analyse various segments of fashion communication: public relations, event planning, understanding quality and product values settings and project development connected to a product or a brand.
Career opportunities - Fashion Stylist and Communicator, Digital PR, Fashion Editor, Visual Merchandiser, Art Direction Coordinator, Fashion Event Coordinator, Fashion Blogger, Fashion Marketing Specialist.
About this institute
IED is the biggest international network of fashion, design, visual communication and management schools, with locations in Milan, Rome, Turin, Venice, Florence, Cagliari, Madrid , Barcelona , São Paulo, and Rio de Janeiro. Established in 1966, IED has 45 years...
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