BA in Product Design, Transportation Design
IED - Istituto Europeo di Design
About this program
BA in Product Design, Transportation Design
The Undergraduate Degree in Transportation Design (240 ECTS) provides students with the knowledge and skills they need to develop mobility solutions in the broadest sense, ranging all the way from designing the inside and outside of a motorbike, car, aeroplane, train or boat to all kinds of accessories and associated services.
The course teaches transport design students a versatile, multidisciplinary and innovative approach which will allow them to come up with ideas that factor in the user, the environment, ergonomics and social value.
Admission requirements
For more information about admission requirements, please visit the school's website.
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Methodology
The degree offers a formative path that teaches students to comprehend and anticipate the market exigences, interceding with business intentions and translating them in a defined project than can be manufactured. It boosts the relevance of concept, in order to foresee the trends and styles of consumption, thanks to the comprehension of market exigences and social needs.
Also, the course brings knowledge on production materials and technology in order to bring projects to life. Beyond the theoretical comprehension of the project, students focus on analysing technologies, function, ergonomics and usability.
Objectives
The first year of this degree is focused on acquiring basic concepts of design, culture and project methods. Students learn to dare to create and communicate.
The second year is concentrated on developing one’s own creativity individually, and starting to study specialization-related tools such as: packaging, clay, Key sketch, Chartpaks felt tip pen, Alias and graphic communication.
The third year means the beginning of collaborations with companies and new, more technical and complex projects, with prototypes and real costs. Students begin to study production systems and models.
During the fourth year students study A-class surfaces, animation and video. They take a compulsory internship in a company and each one chooses a professional profile. Creative management acquires a great relevance through project management and rethinking, modifying and refining projects to respond properly to users’ and market’s needs. Lastly, the degree final project is developed in collaboration with real companies, where prototypes are produced. In successful cases, those prototypes will evolve and manufacture to be launched into the market.
Tuition
€ 14.600,00
Career paths
Car interior and exterior designers, motorcycles, ships, aeronautical sector, public transportation, color&trim, etc.
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About this institute

IED - Istituto Europeo di Design
IED is the biggest international network of fashion, design, visual communication and management schools, with locations in Milan, Rome, Turin, Venice, Florence, Cagliari, Madrid, Barcelona, São Paulo, and Rio de Janeiro. Established in 1966, IED has 45 years of international...
Why study at IED - Istituto Europeo di Design
Rather than just keeping in step with the times, IED courses are thriving trend forecasters working as a conceptual innovation hub. A number of professionals from a variety of backgrounds come together to provide the input for a cross-fertilisation between areas and disciplines.
Contact info
IED - Istituto Europeo di Design
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