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BA in Product Design

IED - Istituto Europeo di Design
Program overview
4 years
Full time
Bachelor's degree
Scholarships available
English
Start dates
Barcelona
September 2022

Barcelona
September 2023

Barcelona
September 2024

About this program

BA in Product Design

The Undergraduate Degree in Product Design (240 ECTS) provides future professionals with the knowledge and skills they need to design products bearing in mind the user and their surroundings, ergonomics, social value, technology and the materials needed to create a “good design”.

The course covers various fields such as lighting, consumer electronics, wearables, packaging, personal accessories, utensils, furniture, domestic appliances, food, service design and more. It also explores new financial and productive realities such as collaborative consumption, crowdfunding, digital production, rapid prototyping and 3D printing.

Admission requirements

This program is designed for students who want to proceed their professional career in: product design, urban furniture, products for mobility, packaging, home accessories, material research, 3D modeling, merchandising, etc.

For more information about admission requirements, please visit the school's website.


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Program content

Methodology

Product Design offers a formative path that teaches students to comprehend and anticipate the demands of the market, by negotiating with business intentions and translating them into a properly defined project that can be manufactured. It emphasizes the importance of the concept, in order to predict consumption trends and styles, based on an understanding of the demands of the market and social needs.

The course also gives the students a knowledge of production materials and technology so that they can bring their projects to life. In addition to a theoretical understanding of the project, the students focus on analysing technologies, function, ergonomics and usability.

Objectives

The first year of this degree is focused on acquiring basic concepts of design, culture and project methods. Students learn to dare to create and communicate.

The second year is concentrated on developing one’s own creativity individually, and starting to study the speciality tools, such as: modelling, productive, mechanical and digital systems, sketch and storytelling, Rhino, Cad and communication using Illustrator, Photoshop and oral communication.

The third year means the beginning of collaborations with companies and new, more technical and complex projects, with prototypes and real costs. Work is developed in transversal teams composed by students of Product, Interior and Transportation design. In addition, new materials will be studied such as sustainable or technological materials, nanomaterials, etc.

During the fourth year students take a compulsory intership in a company and each one chooses a professional profile. Creative management acquires a great relevance through project management and rethinking, modifying and refining projects to respond properly to users’ and market’s needs. Lastly, the degree final project is developed in collaboration with real companies, where prototypes are produced. In successful cases, those prototypes will evolve and manufacture to be launched into the market.

Tuition

€ 14.600,00

Career paths

Job Opportunities

- Self-employed designers, design departments, marketing, colour&trim or innovation for companies and design, engineering and architecture studios
- Product Manager for companies working on innovation and strategy
- Creative and art director in advertising agencies, research departments in companies and institutions

Message the school

Want to know more about this program, BA in Product Design? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

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About this institute

IED - Istituto Europeo di Design

IED is the biggest international network of fashion, design, visual communication and management schools, with locations in Milan, Rome, Turin, Venice, Florence, Cagliari, Madrid, Barcelona, São Paulo, and Rio de Janeiro. Established in 1966, IED has 45 years of international...


Read more about this school

Why study at IED - Istituto Europeo di Design

Rather than just keeping in step with the times, IED courses are thriving trend forecasters working as a conceptual innovation hub. A number of professionals from a variety of backgrounds come together to provide the input for a cross-fertilisation between areas and disciplines.

Contact info

IED - Istituto Europeo di Design

Via Amatore Sciesa, 4
20135 Milano
Italy

 Show phone number
www.ied.edu


Message the school

Want to know more about BA in Product Design? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.

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