BA in Graphic Design, Media

IED - Istituto Europeo di Design
Program overview
4 years
Part time
Bachelor's degree
Scholarships available

Start dates
September 2023

September 2024

September 2025

About this program

BA in Graphic Design, Media

The purpose of the course is to train specialists who are capable of combining the art of programming for websites, mobile and fixed devices, and installations with creativity. They are confident in employing all kinds of media and languages as well as new extended reality technologies, applying them to the different spheres of contemporary visual communication and the creation of interactive products.

Admission requirements

For more information about admission requirements, please visit the school's website.

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Program delivery


The methodology is based on “learning by doing” and fosters interdisciplinarity between the areas of design, fashion, and management for creative industries through workshops and common projects. and yearly projects, as well as the opportunity to work in an interdisciplinary manner on the thesis project.

The program provides a structured core curriculum, providing incremental learning goals to the students throughout the four years, leading to the thesis or degree final project for real companies.


The first year of the course is focused on the acquisition of the basic concepts of design, culture and the project methodology. It teaches students to dare, to create and to communicate. Students will also begin to dominate basic design tools.

The second year focuses on web platforms, technological and project tools are studied. Students focus on developing knowledge on programming, digital communication and interaction, and will learn to apply a production methodology to create aesthetic and visual pieces. Students are introduced to visual coding and digital art, as well as the use of online resources to solve problems and develop simple audiovisual pieces through the use of programming tools and platforms.

During the third year, focused on apps and wapps, students begin to gain experience with companies, and undertake more technical and complex projects by way of prototypes and real costs. Designs for multimedia strategy and digital platforms are carried out. In addition, students analyse and reflect on the evolution of communication and the audiovisual world, as well as its impact on the 20th and 21st centuries.

In the fourth year, students undertake a compulsory internship within a company and choose a professional specialisation. They also focus on interactive installations and extended reality (AR, VR and MR). A visual installation is developed and knowledge of specialized software is deepened. The resources that the internet offers to produce visual and immersive projects, as well as to increase their visibility and promote them, are explored in depth. Finally, their final project (TFE) is carried out in collaboration with real companies.




The Bachelor of Arts in Graphic Design, pathway in Media Design is equivalent to a University degree (240 ECTS).

Career paths

  • Media Designer
  • UX/UI Designer
  • Digital and New Media Strategist
  • Data Visualisation Designer
  • Infographic Designer
  • Interaction Designer
  • Creative Technologist
  • Experience Designer
  • AR Designer
  • Digital Content Designer

Companies that have collaborated with the area: Atlas Design, Art of Many, Eumogràfic, Firma Design, Folch Studio, Hangar, Hoet&Hoet, Inoxcrom, Landor Associates, Lékué, Lo Siento, MTL, Metropolitan Magazine, MCI Group, Red Antler, relajaelcoco, Rebel Communications, Saatchi & Saatchi, S,C,P,F, Solo Studio, Sarai Jacobs, Shackleton Barcelona, TBWA, Vasava,, among others.

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About this institute

IED - Istituto Europeo di Design

IED is the biggest international network of fashion, design, visual communication and management schools, with locations in Milan, Rome, Turin, Florence, Cagliari, Madrid, Barcelona, São Paulo, and Rio de Janeiro. Established in 1966, IED has 45 years of international expertise...

Read more about this school

Why study at IED - Istituto Europeo di Design

Rather than just keeping in step with the times, IED courses are thriving trend forecasters working as a conceptual innovation hub. A number of professionals from a variety of backgrounds come together to provide the input for a cross-fertilisation between areas and disciplines.

Message the school

Want to know more about BA in Graphic Design, Media? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.


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