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Program description

Msc in Marketing

ISCTE Business School is well-known for offering the most highly rated, business-oriented MSc in Marketing in Portugal, with a clear international focus. Our full time, two year's programme is designed for students with little or no work experience and will provide them with a highly advanced qualification, both theoretical and practical, that will boost their career prospects. 

In a competitive, changing business world, there is a growing demand for young professionals equipped with advanced marketing skills, knowledge, leadership potential and the ability to effectively deliver from day one in an organisation. The IBS programme makes use of its in-depth knowledge of the main marketing fields and passes this knowledge on to its students, giving them the tools they need to make an impact. The programme also features guest speakers - well-known to the field of marketing - who are anxious to share their skills and know-how with the participants in the programme.  

 

Information regarding COVID-19

Due to the outbreak of COVID-19, the Portuguese government has temporarily closed all schools and universities from March 12th 2020.

In light of this, ISCTE - Instituto Universitário de Lisboa will be suspending face-to-face classes and offering all programs remotely instead. For more information about this, please contact the university.

Admission requirements

The following documents must be uploaded or inserted into the online application form:

  • Diploma/Transcript of Records from the bachelor's degree awarded by a university or institution of higher education;
  • ID card/Passport
  • Photo
  • Proficiency in the English language (optional);
  • The results of GMAT or GRE exam (optional)

 Candidates still concluding their undergraduate degree must also add:

  • Declaration of Commitment (download available on application form)
  • Transcript of Records with current grading

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Program content

Objectives

  • In depth knowledge and critical thinking in the core themes of marketing management sciences;
  • Developing expertise in cross-cutting themes, in the interests and professional expectations of students, which contribute to the development of an applied research project;
  • Providing students with methods, procedures and research techniques that enable them to develop their research project with a high degree of autonomy.

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About this institute

ISCTE-University Institute of Lisbon

ISCTE-University Institute of Lisbon

Founded in 1972, the University Institute of Lisbon (ISCTE-IUL) is one of the most prestigious public universities in Portugal, particularly focused on postgraduate studies and scientific research. It is organized in four schools: ISCTE Business School, School of Sociology and...


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Contact info

ISCTE-University Institute of Lisbon

Avenida das Forças Armadas
1649-026 Lisboa
Portugal

 Show phone number
www.iscte-iul.pt

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