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Marketing - Retail Management Associate in Science

Fresno City College
Program overview
2 semesters
Associate's degree
Scholarships available
English
Start dates
Fresno
Fall 2021

Fresno
Spring 2021

Program description

Marketing - Retail Management Associate in Science

The program prepares current and future retail employees for the fast paced, ever changing challenges in a competitive retail environment. The program is designed to meet the needs of the retail industry and is endorsed by leading retailers across the nation, including partner companies of the Western Association of Food Chains.

Admission requirements

International Students and Scholars Admission Requirements

To determine whether you are eligible for admission to our Fresno City College International Program, please review the following Admission Requirements, and submit the completed checklist with your other application materials:

  • Student must be 18 years old prior to the start of the semester
  • Affidavit of Support Form
  • Cost of Attendance Acknowledgement Form
  • Financial Documents
  • TOEFL or IELTS Exam Results – Waived if student Graduated from a U.S. High School and/or if English is an official language of home country
    • TOEFL Score Requirement Score of 500 Paper Based Test (PBT) or 61 Internet Based Test (iBT) required from students applying from their home country. If a student attended and completed an English Language Training Program in the U.S. we will consider accepting a score of 460 PBT or 48 iBT. Transcripts will be required from English Training Program for review.
    • IELTS Score Requirement Overall Band Score of 5.5 required from students applying from home country with at least 5.0 in each subsection (Listening, reading, Writing, and Speaking). If a student attended and completed an English Language Training Program in the U.S. we will consider accepting an Overall Band Score of 5.0. Transcripts will be required from English Training Program for review.
  • High School Graduation Requirement Official Graduation Certificate/Diploma, transcripts, and/or equivalent evidence of graduation from a Secondary School or its equivalent are required. If records are not in English, certified translation must be furnished.

For more information about admission requirement, please visit the university website.


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Program content

First Semester

  • Workplace Communication
  • Human Relations in the Workplace
  • Principles of Management
  • Computer Concepts

Second Semester

  • Human Resource Management
  • Applied Accounting, or
  • Financial Accounting
  • Principles of Marketing
  • Retailing

Scholarships & funding

Several scholarship options are available. Please check the university website for more information.

Tuition fees

International and Out-of-State student fees for spring 2021 : $3480.00 per 12 credit units

For more information about tuition fees, please visit the university website.

Qualification

Student Learning Outcomes:


  1. Analyze a current marketing situation to identify retail opportunities.
  2. Demonstrate effective leadership skills while managing marketing functions within a business enterprise.
  3. Describe and identify appropriate application of finance and budgeting activities related to retail management
  4. Identify and describe the types of retailers and appropriate distribution methods for each type of retail situation.
  5. Display soft skills required in a retail environment including customer service, teambuilding, time management, conflict management, communication, and professional behavior.

About this institute

Fresno City College

FCC provides the first two years of American university education to help you get where you want to be. Students will receive an American education at an affordable cost. Our students enjoy and benefit from individualized staff guidance, academic counseling,...


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