
Program description
Business & Digital Marketing
You'll explore communications across all platforms, but specialise in digital, future-proofing yourself for a career in business and marketing.
You will:
- Be an active part of Gallos, our thriving student-led agency
- Work on live briefs, building your industry network
- Collaborate with digital innovators across the region, including company founders in our award-winning Launchpad program
- Work with industry connected and research-active staff
This course can also be taken as a 2 year accelerated course.
Admission requirements
We consider all applications on their own individual merit and potential. We invite all applicants to an interview day or audition to give them the opportunity to demonstrate this along with what inspires and motivates them in their field. Applicants will also be able to show their portfolio or give a performance depending on the course. We welcome applications from all subject backgrounds, whether you’ve specialised in STEM, the arts or humanities.
As a guide our typical offer at undergraduate level is 104 – 120 UCAS Tariff points, primarily from Level 3 qualifications such as but not limited to A-levels, a BTEC Extended Diploma or a Foundation Diploma.
Language requirements
For applicants whose first language is English we require you to have or be working towards GCSE English Language Grade 4 (C), or equivalent.
If English is not your first language you will need to meet the same standard, which is equivalent to the IELTS Academic 6.0 overall score, with at least 5.5 in Reading, Writing, Speaking and Listening. We accept a range of in country equivalencies and approved tests.
If you need a Tier 4 student visa to study in the UK, you'll need to take a recognised language test that is approved and vouched for by the University.
For more information about admission requirements, please visit the university website.
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Learn moreProgram content
Stage One
- Driving Operations
- Market Intelligence
- Innovation and Improvisation
- Financial Insights
- Effective Marketing and Sales
- Understanding and Influencing People
Stage Two
- Marketing in the Digital Environment
- Website and App Design
- Team Leadership and Performance
- Consumer Behaviour
- Social Media and e-CRM
Stage Three
- Transformational Leadership
- Creative Strategies
- Business Challenge
- Applied Advertising and Branding
- Professional Practice
Scholarships & funding
For information about scholarships, please visit the university website.
Tuition fees
3 year course
- Full-time UK/EU - £9,250
- Full-time International - £16,000
2 year accelerated course
- Full-time UK/EU - £11,100
- Full-time International - £19,000
Qualification
What you'll learn
In order to give you a fully balanced learning experience, you'll take on one module from our three categories each term. 'External' modules focus on market research, customers and industry partners. 'Internal' modules explore the way businesses manage themselves, from finances to operations, to people. 'You' modules are all about your own personal development, focusing on creativity, self-reflection and specialist knowledge.
Contact school
About this institute

Falmouth University
For more than 100 years, Falmouth University has been a hub of creative thinking and design innovation. Today, our portfolio of undergraduate and postgraduate courses represents the breadth of the Creative Industries, from art, design and fashion, to gaming, music...
Contact info
Falmouth University
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