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BA(Hons) in Business

EU Business School Munich
Program overview
3 years
Full time
Bachelor's degree
Start dates
October 2022

January 2023

October 2023

January 2024

Program description

BA(Hons) in Business

The BA (Hons) in Business is a three-year full-time program (180 ECTS) that is designed to provide a clearly structured business education through a strong grounding in fundamental business concepts, ideas, practices and methodologies. Throughout this EQF level 6/NFQ level 8 honors program, students acquire business acumen to strategically appraise business opportunities and challenges and effectively integrate them into decision-making roles with an organization. The BA (Hons) in Business will create graduates capable of dealing with diverse intrinsic and extrinsic opportunities and challenges in the business world and do so in a creative fashion promoting business sustainability and growth.

Upon completion of this program graduates will have acquired the necessary knowledge, skills and attributes to enter the business world professionally and/or progress to a management role within a general or specific field or sub-field of business.

Admission requirements

  • 1 certified copy of high school diploma and transcripts; or equivalent. 
  • Proof of English level: TOEFL score 80(internet-based), 213 (computer-based); IELTS 6.0 minimum; CAE B2 with a minimum score of 169; PTE 61; B2+ CEFR; English native; or equivalent. 

For more information regarding admission requirements and processes, please visit the course website.

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Program content

Year 1

  • Understanding People in Organizations (10 ECTS)
  • Developing a Professional Mindset (10 ECTS)
  • Business Economics (10 ECTS)
  • Learning to Learn (5 ECTS)
  • Finance & Business Performance (10 ECTS)
  • Developing an Enterprising Mindset (10 ECTS)
  • Marketing Fundamentals (10 ECTS)
  • Introduction to Business Finance (5 ECTS)

Year 2

  • Quantitative Skills for Business (10 ECTS)
  • Principles of Responsible Management (10 ECTS)
  • Managing Financial Resources (10 ECTS)
  • Applied Operations Management (10 ECTS)
  • Managing Performance Through People (10 ECTS)
  • Digital & Social Media (10 ECTS)
  • Business Ethics and Research Practice (5 ECTS)
  • Advanced Economic Perspectives (5 ECTS)

Elective Courses (Choose two)

  • Selling and Sales Management
  • Project Feasibility
  • Project Planning and Control
  • Employee Relations and the Law
  • Organizational Behavior for Managers
  • Principles of Business Law
  • Database Design and Cloud Technologies
  • Business Programming
  • Cloud Marketing and Sales

Year 3

  • Global Business and Strategy (10 ECTS)
  • The Business Consultancy Project Plan Part I (10 ECTS)
  • Marketing Across Cultures (10 ECTS)
  • Developing Leadership and Management (10 ECTS)
  • The Business Consultancy Project Part II (10 ECTS)
  • International Entrepreneurship (10 ECTS)

Elective Courses (Choose two)

  • Data Management and Analytics
  • Creativity, Innovation and Entrepreneurship
  • Project Planning Techniques
  • Project Management and Evaluation
  • Human Resource Development
  • Contemporary Performance Management
  • Corporate Law and Governance
  • Advanced Business and Commercial Law
  • Business Intelligence and Visualization
  • Business System Analysis
  • Cloud Networking and Security
  • Cloud Platform Development

Tuition fees

Tuition fee is €6,450 Per Semester


Credits: 180 ECTS

Degree Awarded

A state-recognized Dublin Business School BA (Hons) in Business degree awarded by Quality & Qualifications Ireland (QQI).

Learning Outcomes

The BA (Hons) in Business prepares students for future careers in global business ventures and large international organizations. In addition, after graduating, students will competently:

  • Assess knowledge and information, tools, and techniques in a critical way to confidently adapt to changing business environments.
  • Evaluate data and information derived through research to ensure relevant new knowledge is continually incorporated to enhance business planning and decision making.
  • Demonstrate interpersonal skills of effective listening, negotiation, persuasion, and presentation in individual and group situations.
  • Display an in‐depth understanding of the inter‐relationships between business functions and business processes and their impact on product and service provision.
  • Apply diagnostic and creative skills in the solution of business problems showing an interdisciplinary approach to resolution.
  • Demonstrate a capacity to contribute to business development and enhanced strategic decision-making.

Career opportunities

The BA(Hons) in Business equips students with an in-depth knowledge of fundamental business concepts, ideas and methodologies as well as a practical understanding of how companies operate. Upon successful completion of this degree program, graduates may wish to pursue careers in the following areas:

  • Project Management
  • Human Resources Management
  • Business Analysis
  • Sales

Contact school

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About this institute

Get your Business Degree in Munich!

Established in 1973, EU Business School (EU) is a multicampus, international business school that is a member of the EU Group. In addition to small, dynamic classes offered in English, EU students also enjoy an international environment while getting the...

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Why study at EU Business School Munich

  1. International: Our student body comprises more than 100 nationalities, with 98% of students speaking two or more languages.
  2. Small class sizes: Greater interaction between students and faculty guarantees heightened academic achievement.
  3. Experiential learning: The case study method and a pragmatic approach are two of our most effective tools.
  4. Outstanding faculty: Our team is composed of highly qualified academics, entrepreneurs, consultants and business leaders.
  5. Ranked among the best: Programs within our network are consistently featured in the top tier of global and European rankings.
  6. Building a business personality: We are committed to encouraging students to build the most valuable brand they can market: themselves.

Contact info

EU Business School Munich

Theresienhöhe 28
80339 Munich

 Show phone number
EU Munich Campus

Contact school

Want to know more about BA(Hons) in Business? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.


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