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MBA - Communication & PR

EU Business School Barcelona
Program overview
1 year
Full time/part time
Master's degree
Scholarships available
English
Start dates
Barcelona
October 2021

Barcelona
October 2021

Barcelona
January 2022

Barcelona
January 2022

Program description

MBA - Communication & PR

The skills required for communication and public relations have been drastically redefined by changes in social and digital media. Professionals in the field are required to coordinate increasingly complex public relations campaigns now that the consumer and brand are so interconnected. The MBA in Communication & Public Relations program will provide students with the skill-set to stay ahead of current trends and apply the latest technologies and communication strategies.

Students will explore marketing and communications as essential components of a business plan, discover how to develop relationships in business that benefit all stakeholders, as well as how to create successful communication and public relations strategies.

The course is also offered in Geneva, Montreux and online.

Admission requirements

  • 1 certified copy of Bachelor's Degree and transcripts

  • Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Candidates who wish to apply for the MBA dual qualification in Switzerland and Barcelona or for the MBA program in Munich, must have 2+ years of professional work experience in addition to the requirements listed above.

For more information about admission requirements, please visit the business school website.


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Program content

Term I

  • Management Skills
  • Organizational Behavior
  • Managerial Accounting
  • Marketing
  • Quantitative Business Methods
  • Negotiation (seminar)
  • Business Law (seminar)
  • Crafting Your Future

Term II

  • Finance
  • Human Resources Management
  • Global Economics
  • Strategic Management
  • Management Information Systems
  • Business Strategy Simulation
  • Career Planning (seminar)
  • Communication Skills (seminar)
  • Crafting Your Future

Term III

  • Public Speaking & Public Communication
  • Public Relations
  • Organizational Communication
  • Mass Media Strategy, Planning & Media Law
  • Practical Applications in Public Relations

Program delivery

EU is offering maximum flexibility for our Fall Semester to cater to all our students’ needs. We have two options: on campus and online. This will allow you to come to campus or to start online and come to campus when you can. We offer three start dates: October 5, November 2 and November 30.

Health and Safety

Your health and safety remain our highest priority. Class sizes on campus will be reduced, and a strict health protocol followed throughout our campus buildings.

Qualification

During this program, students will learn how to: 

  • Incorporate a marketing plan as an essential part of a business plan.
  • Drive a company forward with a solid communication strategy.
  • Use new digital techniques to develop relationships.

Degree Awarded

  • A state-recognized, university MBA degree accredited by Universidad Católica de Murcia (UCAM), Spain.

  • An EU Business School Switzerland private and internationally accredited MBA degree.

Career opportunities

Companies across all fields have significant use for individuals with a Communication and Public Relations MBA degree as they are versatile and useful in almost any field. Students who major in this could become:

  • Campaign coordinators
  • Media consultants
  • Development officers
  • Communications managers

Contact school

Want to know more about this program, MBA - Communication & PR? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

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About this institute

Welcome to EU Business School

The EU Group (EU) is a network of professionally-accredited, multicultural, high-ranking business schools established in 1973. We have campuses in Barcelona, Geneva and Montreux as well as our Online campus. In addition to small, dynamic classes offered in English, EU...


Read more about this school

Why study at EU Business School Barcelona


  1. International: Our student body comprises more than 100 nationalities, with 98% of students speaking two or more languages.
  2. Small class sizes: Greater interaction between students and faculty guarantees heightened academic achievement.
  3. Experiential learning: The case study method and a pragmatic approach are two of our most effective tools.
  4. Outstanding faculty: Our team is composed of highly qualified academics, entrepreneurs, consultants and business leaders.
  5. Ranked among the best: Programs within our network are consistently featured in the top tier of global and European rankings.
  6. Building a business personality: We are committed to encouraging students to build the most valuable brand they can market: themselves.

Contact info

EU Business School Barcelona

EU Barcelona Campus
Ganduxer 70
08021 Barcelona
Spain

 Show phone number
barcelona.euruni.edu

Contact school

Want to know more about MBA - Communication & PR? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.

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