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Bachelor of Communication and Media Studies

Carleton University
Bachelor's degree
Scholarships available
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Bachelor of Communication and Media Studies

About this program

Bachelor of Communication and Media Studies

We live in a media society, but what exactly does this mean? How does a world saturated by media images, technologies and texts influence how we live and work? How is the ever-changing mediascape affecting our understanding of society and our ability to shape its future? These are some of the fundamental questions that a degree in Communication and Media Studies (BCoMS) will help you to answer.

Program content

Year 1

All students in the program are required to take the Introduction to Communication and Media Studies course in first year, which is designed to orient you to the questions and issues that are the central concerns of the program and which become fully elaborated in your upper years.

Year 2

In second year, every student will take Introduction to Communication Research. This course provides you with a strong foundation in methodological literacy: what are the common approaches to research that have shaped the field of communication and media studies? How do you design an original research project? What are the common ethical dilemmas that face communication and media researchers today?

Students will also take Theoretical Foundations in Communication and Media Studies. This course builds on the foundational concepts introduced in first year, and focuses on the field’s major “schools of thought.” It also provides students with a theoretical foundation for understanding the development of communication and media practices, institutions, technologies and regulations, which will prepare them for upper-year courses.

Year 3

In third year, you will take a small number of required fundamentals courses that cement your expertise and knowledge of the field. Current Issues in Communication and Media Theory explores major theoretical issues with which the field is grappling today. You will also take Quantitative Research in Communication and Qualitative Research in Communication, which builds on the second year “methodological literacy” course.

Your remaining credits will be selected from a wide variety of exciting third-year courses. The choice of courses varies from year to year but will typically explore key issues such as the impact of advertising, marketing and public relations on politics and public life, visual media and communication, globalization, digital technologies, political communication, and media industries, policies and infrastructures.

Year 4

In fourth year, you will select one course from a menu of hands-on professional workshops that will prepare you for the job market today. Options include workshops in digital media practice, for example in podcasting or digital photography; data mining and analytics; professional writing and public speaking; public engagement and consultation; and event management and community partnerships. Other courses address a range of topics that reflect current and cutting edge debates in communication and media studies.

Scholarships & funding

Several scholarship options are available. Please check the university website for more information.


Standard Fee: CAD 30,389.07

Career paths

The workplace

Careers in communication and the media industries are rapidly expanding. Our graduates have rewarding and productive careers in a variety of fields, from advertising and public relations to law, market research, policy development, teaching and more. They work as political advisors to members of parliament; communication strategists with state agencies, NGOs, and corporations; entrepreneurs; and media industry and cultural policy analysts. As a graduate of our program, you will have a solid foundation from which to intervene critically in discussions about the media, its impacts in and across a variety of sectors, and the role communication plays in fostering a more just and equitable society.

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About this institute

Carleton University

Carleton University is located in beautiful Ottawa, the capital of Canada. Carleton is committed to giving back through education while pursuing contributions to the common good. These founding values are at the heart of the university’s focus on research, community...

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Why study at Carleton University

Why Carleton?

  • A large percentage of Canada’s major medical, clinical and life science research centres are located in the Ottawa area, as well as a growing technology industry with over 1,900 companies.
  • The majority of their programs feature work-study opportunities (known as “co-op”), that allow students to gain full-time, paid employment related to their academic program.
  • Carleton is a close-knit, supportive and diverse community. This includes academic support, help with jobs and career, health and counselling, student life, athletics, and 300+ student-run clubs and societies. Students come from 140+ countries and have many opportunities to get involved in community-building activities both on and off-campus.
  • Campus is a green oasis, nestled between the Rideau River, Rideau Canal and Dow’s Lake. Their self-contained campus and focus on community encourage student interaction, which can provide you with both valuable communication skills and lasting friendships.
  • Qualified applicants are automatically offered entrance scholarships ranging from $4,000 to $16,000 CAD over four years, and a place in one of Carleton’s on-campus residences.

Contact info

Carleton University

1125 Colonel By Drive
K1S 5B6 Ottawa Ontario

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