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4 years
Full time
Bachelor's degree
On campus
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Program description


The Marketing program at Campbellsville University will help each student learn to examine organizational and consumer behaviors in order to become an effective marketer. The student will study a focused curriculum that will ensure a depth of understanding in business and marketing solutions for any industry application in order to effectively reach the consumer with compelling messaging about the product. If you like helping brands succeed a marketing degree might be what you need to truly make an impact with a fulfilling career.

Admission requirements

GPA: 2.0 (4.0 scale)

(English proficiency tests are for students that don’t have English as their first language)

  • EPT:     
  • TOEFL- 60 
  • Duolingo- 90
  • PELMO- 55
  • IELTS- 5.0
  • SAT:      1000
  • ACT:      19

The admissions team will accept SAT or EPT (English Proficiency test) for admission. We do not need both to be admitted to the university. 

For more information please visit our website.

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Program content

Take each course on this list:

  • Marketing II
  • Business Law II
  • Consumer Behavior
  • Organizational Behavior
  • Sales Management
  • Business Ethics
  • Marketing Research
  • Promotion Management
  • Business Communication

Choose two courses from this list:

  • Human Resource Management
  • International Business
  • Managerial Finance
  • Money and Banking
  • International Trade
  • Plus General Education Requirements

Scholarships & funding

Several scholarship options are available. Please check the university website for more information.

Tuition fees

The total price of this program is $63,800, or $15,950 per year for all international students.

For domestic students tuition will be determined after filing FAFSA and after the receipt of transcripts have been received. 

Continuing studies

  • Public Relations Manager
  • Market Research Analyst
  • Advertising Manager
  • Brand Manager
  • Media Buyer
  • Convention and Event Planner
  • Chief Marketing Officer
  • Promotions Manager
  • Sports Marketing Account Executive
  • Digital Marketing Manager
  • Market Research Director
  • Media Director

Contact school

Want to know more about this program, Marketing? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.

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About this institute

Campbellsville University

Campbellsville University is a comprehensive, Christian institution that offers more than 80 majors and certifications that run the gamut from accelerated courses to postgraduate programs, we have an educational path that will not only align with your specific interests and talents...

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Contact info

Campbellsville University

1 University Dr.
42718 Campbellsville Kentucky
United States

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