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Sustainability Strategy and Communication

Berghs School of Communication
Stockholm
English
Berghs School of Communication

Program description

Sustainability Strategy and Communication

Learn how to approach sustainable development and make it part of your business strategy and communication. All through smart tools, techniques, and models that you can apply to your organization.

This intensive course gives you a fundamental knowledge of sustainability strategy and communication. The course will introduce different approaches to sustainable development and social responsibility and demonstrate how they can be applied in a business context. We will examine key elements of making sustainability a business strategy and work with specific cases; both business strategy and practice will be analyzed and we will look at the communications strategies they foster. Working from a specific brief, the course will enable you to develop the foundation for a strategy that is rooted in existing business practices, will help drive sustainable change and create the basis for honest sustainability communication.

Program content

Course Content

  • Session 1: Laying the foundation
  • Session 2: Digging deep
  • Session 3: Getting started
  • Session 4: Talking the walk
  • Session 5: Sustainability strategy in action
  • Session 6: Setting the tone
  • Session 7: The full package
  • Session 8: Presenting your case

Key learnings:

  • Principles of sustainable development, social responsibility, and strategy.
  • The use of different approaches such as circular economy, Doughnut Economy, the Natural Step and the UN Sustainable Development Goals (SDGs).
  • Step by step guide to defining a strategy based on values and visions.
  • Approaches to sustainability communications: transparency, technical/functional, emotional and value-based.
  • The demands, frameworks, and pit falls of sustainability communication.

Tuition fees

For more information about tuition please visit our website.

About this institute

Berghs School of Communication

Berghs School of Communication

At Berghs, we love all forms of communication and are compelled onwards by people fulfilling their potential. Our goal is to keep educating the top communicators of tomorrow, something we've been busy doing since 1941. We’re often described as a...


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Why study at Berghs School of Communication

Sweden ranked #3 study abroad country

Sweden has been ranked the #3 study abroad country in Europe for 2020! With a high English language proficiency and the headquarters of companies like H&M and Spotify, Sweden was also ranked #1 in Europe for students who want to achieve their career goals.

We’re often described as a world-leading communication school. At Cannes, we’ve won the AKQA Future Lions School of the Year Award on seven different occasions, competing against more than 60 schools from 40 countries. Since it started in 2005, we’ve received the main award in 2018, 2017, 2016, 2015, 2014, 2010, and 2009. Our students are sought after for their ability to quickly translate their knowledge into action, and 97% have a job in their field of study within six months of graduation

Contact info

Berghs School of Communication

Sveavägen 34
111 93 Stockholm
Sweden

 Show phone number
www.berghs.se

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