Strategic marketing is an advertising tool that companies use to help them reach their target audience in a way that is original and appealing to customers. Students in the field typically learn how to help create customer loyalty and brand attachment while also increasing demand.

Ukrainian history is long and proud, with the inception of Kievan Rus as the most powerful state in Medieval Europe. The capital Kiev is one of the oldest cities in Eastern Europe. Higher education in Ukraine is either state funded or private. Most universities in Ukraine provide subsidized housing for out-of-city students. There are a lot of foreign students in Ukrainian universities.