Throughout this postgraduate course, students will be prepared to learn about and manage fashion and beauty businesses in the digital environment.

Present and describe the advanced applications of Data Analytics and Big Data in different areas, such as marketing, finance, investments, product planning and control, human resources management, etc. The intention is to allow the student to obtain a broad view of the current possibilities of applying technological resources in the analysis and prediction of results, as well as to present future trends in the area. Enabling you to develop and participate in new projects involving this knowledge.

The Postgraduate course in Business Management and Marketing with the objective of presenting concepts, models and tools with the objective of consolidating knowledge of business management and marketing, through a holistic and modern perspective, which enables participants to work in the area marketing, in companies of different sizes, sectors and stages of development.

About the postgraduate course in Digital Reinvention, whose objective is to provide the immersion and consolidated experience of the principles and tools presented above as pillars of Digital Reinvention, within its delimitation and theoretical context, through case studies relevant to each discipline and exercise of construction of a digital/hybrid MVP (minimum viable product), from the ecosystem perspective of companies with a conventional trajectory, companies with a digital/technology base and businesses conceived as startups/scaleups.

The objective of the course is to develop managers to work in the pharmaceutical market, which is constantly changing and increasingly competitive, offering the necessary tools for analysis, planning, implementation and control of business strategies.

The Graduate Marketing for Entrepreneurs course seeks to train entrepreneurs in the areas of marketing and strategy to work in their organizations, favoring the development of an applied vision that leads to efficient decision-making and the development of attitudes compatible with the philosophy of focus in the market, ethics and corporate responsibility.

Present the fundamentals and tools of the area, contextualize the strategic scenarios involved in the integration of physical and digital channels, develop a critical view and the use of new technologies applied in relations with customers and shoppers. Create the ability to carry out diagnoses and develop strategic plans for Trade Marketing linked to Marketing and Commercial objectives.

The Graduate Program in Communication and Digital Design aims to train managers in the areas of marketing and strategy to work in organizations of different sizes and sectors, favoring the development of a vision of market trends that leads to efficient managerial decision-making and the development managerial attitudes compatible with the philosophy of focus on the market, ethics and corporate responsibility.

Address the main fundamentals of innovation and design, based on market practices, for efficient decision-making. Explore techniques that awaken creative, innovative and systemic thinking for the development of service, product and business solutions; and encourage social skills for the world of work, such as non-violent communication and negotiation.

The objectives of the course are to present the theories, concepts and practices that involve the luxury market, through a strategic vision of marketing and business, and to favor the development of skills and competencies to work in the corporate world with a complete vision of management. of luxury. In addition to providing market-specific networking.

The most expanding market in Brazil will require architects, engineers, designers and consultants to have a deep knowledge of accommodation facilities. An area full of details that directly impact the sector's performance.