Unlike other forms of digital marketing that often use advertisements and SEO strategies to promote a product or service, the field of content marketing explores how the creation of interesting content, such as blog posts, photos, videos, or even playlists, can create brand awareness and increase profits.

A master of business administration (MBA) is a professional degree given to those who study business management at a business school. Various forms of analysis and strategy are covered including operations, marketing, finance, and accounting.