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7 Marketing Masters Degree Programs in New Zealand
University of Otago
Master of Commerce (MCom) in Marketing
- Dunedin, New Zealand
Master degree
Full time
3 years
On-Campus
English
The Master of Commerce (MCom) degree allows for the development of individual research. Starting with a sound background of coursework, students will have the opportunity to contribute to existing fields or to begin to develop new areas of research.
University of Otago
Master of Business (Mbus) in Marketing
- Dunedin, New Zealand
Master degree
Full time
1 year
On-Campus
English
An introduction to the marketing environment, customer types, buyer behaviour, market segmentation and product, pricing, distribution and promotion issues in the context of domestic and international product and service markets.
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University of Otago
Master of Business (Mbus) in Marketing
- Dunedin, New Zealand
Master degree
Full time
1 year
On-Campus
English
Master of Business (Mbus) in Marketing influences many areas of our lives – including what we buy, the music we stream, the food we eat, the political party we vote for, and even the university we choose to study at. To be successful, products, brands and services have to be researched, developed, packaged and promoted.
AUCKLAND UNIVERSITY OF TECHNOLOGY
Master of Marketing
- Auckland, New Zealand
Master degree
Full time, Part time
On-Campus
English
The Master of Marketing is designed for anyone with an unrelated degree who wants to study marketing at master’s level and develop the skills for a professional marketing role.
Victoria University of Wellington
Master of Communication – MC
- Wellington, New Zealand
Master degree
Full time
12 months
On-Campus
English
Refine your knowledge of the theory and practice of communication with a Master of Communication from Victoria University of Wellington. Draw on the University’s broad field of knowledge and expertise and focus on a unique range of subjects-from political communication and intercultural communication to media studies, popular film or music. You can also choose to focus on science communication, a specialisation unique to the Victoria University of Wellington.
Victoria University of Wellington
Master of Public Management
- Wellington, New Zealand
Master degree
Full time, Part time
16 months
On-Campus
English
Enhance your performance as a manager with advanced knowledge of the theory and strategies behind best practice in public management. With a Master of Public Management you’ll become a more effective public manager and build your ability to influence the strategic and operational direction of public-sector organisations. Learn about governance and public-sector reform, and how to manage budgets, finances, and organisational capital.
Victoria University of Wellington
Master of Commerce – MCom
- Wellington, New Zealand
Master degree
Full time
12 months
On-Campus
English
Gain an in-depth understanding of contemporary issues in business and society with a Master of Commerce from Te Herenga Waka-Victoria University of Wellington. Acquire research skills from and be mentored by leading academics. You’ll critically assess contemporary practices and issues in your area of expertise, and have a framework for creating and synthesising evidence to advance your field and society.
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Learn more about Marketing Masters degree programs in New Zealand
A Marketing degree at the Master’s level in New Zealand opens the door to a dynamic and fast-paced field. The focus on applying academic knowledge to real-world challenges makes it an exciting choice for those looking to deepen their understanding of marketing strategies.
Through courses in consumer behavior, digital marketing, and strategic communications, you'll develop the skills needed to analyze market trends and craft effective marketing campaigns. The hands-on learning approaches, often involving industry projects, enhance your practical skills while fostering a collaborative learning environment. As you engage with diverse perspectives, you’ll also strengthen your adaptability.
New Zealand’s strong industry ties provide excellent opportunities for internships and networking. Graduates often find roles in brand management, market research, and digital marketing, with skills that are valued globally. The environment encourages creativity and critical thinking, preparing you to tackle complex marketing challenges. You’ll build confidence as you dive into this vibrant sector.