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5 Marketing Management Masters Degree Programs in Portugal
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ISAG - European Business School
Master in Commercial Management and Marketing
- Porto, Portugal
Master degree
Full time
1 year
On-Campus
Portuguese
The master's degree in Commercial Management and Marketing is aimed at training top professionals in two of the most sensitive areas of any business organization: Commercial Management and Marketing. The compatibility of these areas in a single training path allows graduates to acquire an integrated vision of the relationship between companies and the market, thus enhancing their success.
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Católica Lisbon School of Business and Economics
Fast-track counseling
MSc in Management with Specialization in Strategy, Entrepreneurship & Impact
- Lisbon, Portugal
MSc
Full time
3 semesters
On-Campus
English
Fast-track counseling
The MSc in Management with specialization in Strategy, Entrepreneurship & Impact provides the practical and academic knowledge required for entrepreneurs and high-level careers in Strategy. This program can prepare you for a top career in consulting, management or strategy, or provide you with the tools to launch your entrepreneurial venture. Students can choose from a wide range of electives offered including technology strategy, entrepreneurial finance, innovation management, and project management.
Universidade de Aveiro
Master in Competitiveness and Business Development
- Aveiro, Portugal
Master degree
1 year
On-Campus
Portuguese
The master aims to deliver a solid and updated learning experience to professionals with 5 years or more of working experience, making them capable to contribute to business development by acquiring advanced technical competencies in the field of management, which are threefold: 1. Diagnosis of the problems that need to be solved; 2. Selection of adequate tools and models; 3. Application of these tools and models in business setting.
IPAM
Master in Marketing Management
- Lisbon, Portugal
- Porto, Portugal
Master degree
Full time
4 semesters
On-Campus
Portuguese
The Master in Marketing Management prepares the student to respond to the business ecosystem in a 4.0 era, through the development of research skills and the application of the fundamentals of Marketing to the reality of organizations. This learning takes place in an environment strongly linked to companies.
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University Of Beira Interior
Master in Marketing
- Covilha, Portugal
Master degree
On-Campus
English
Provide specialized training for certain sectors of the job market, especially in Public Marketing, Business-to- business, International and Tourism, allowing students to significantly increase their professional performance.
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Learn more about Marketing Management Masters degree programs in Portugal
Studying Marketing Management at the Master's level in Portugal offers a robust pathway to understanding market dynamics and consumer behavior within a global context. The program emphasizes a blend of practical application and analytical skills that prepare you for a competitive landscape.
Through courses in strategic marketing, digital advertising, and market research, you'll learn to craft strategic marketing campaigns that resonate with various audiences. The curriculum often incorporates practical instruction, allowing you to work on real-world projects and case studies, enhancing your ability to apply theoretical concepts effectively. Students build confidence as they engage with new perspectives, fostering a rich learning experience.
In Portugal, the focus on digital marketing trends and consumer insights aligns with the country's growing emphasis on innovation and entrepreneurship. Graduates often pursue careers in marketing consultancy, brand management, and digital strategy, utilizing skills that are valued internationally. As you immerse yourself in this vibrant educational environment, you’ll gain comprehensive insight that will empower your future career in marketing.