15 Luxury Marketing Masters Degree Programs

Become an expert in luxury with a program that offers a true multi-campus, multi-cultural experience within the heart of the international luxury industry.

The MSc in Luxury and Fashion Marketing & Customer Experience gives students the skills they need to work in a complex, constantly changing environment! This program trains managers capable of dealing with a complex and changing environment where new technologies have an increasingly important role.

Consistent with the core values of MBS and the transition to a more sustainable world, this specialisation aims to prepare and train future responsible leaders in luxury marketing. Studying luxury marketing in France, home to famous luxury brands (e.g., Hermes, Louis Vuitton, Dior, and Chanel), and the Montpellier region, with its rich tradition in tourism, hospitality

The MSc Luxury Marketing & Brand Management is a comprehensive and specialised programme that merges academic excellence with industry relevance. Students study core concepts of marketing, branding, and communication, while exploring the specificities of luxury brands and their cultural impact.

The MSc in EU-Asia Luxury Marketing prepares you for leadership roles in the luxury industry across Europe and Asia. This programme combines creative and managerial skills with international experience in Paris and Shanghai.

Explore emerging trends in luxury brands, marketing strategy and management case studies, delivered in an interactive classroom environment. A regular speaker programme provides inspirational lectures from notable alumni and luxury brand industry professionals (from organisations such as Chanel) as well as a chance to visit luxury brand headquarters and fashion houses in London.

The Master of Lifelong Training in Fashion and Luxury Marketing and Communication Management is a specialized program aimed at training you as a professional in communication and marketing in the fashion and luxury industry. You will study current content aimed at its practical application, either in the communication and marketing departments of brands or in specialized communication agencies. This master's degree offers you a deep vision and a current study of the brand and its strategic importance in the fashion and luxury sector.

The MA Luxury Brand Management equips you with the management, entrepreneurial, marketing and professional skills to work in the luxury goods and experiential luxury industry.

The MSc in Luxury Industries Marketing and Management prepares students to navigate the evolving luxury market through internationalization, digitalization, and trendspotting. It focuses on designing value-driven marketing strategies and optimizing e-commerce for future consumer trends. Graduates gain expertise in managing challenges unique to the luxury sector.

The new two-year Master’s Degree program in English in Fashion Communication and Luxury Strategies is designed with a genuine international vocation and offers highly specialized training to fully understand the dynamics of communication in the global fashion and luxury industry. The curriculum includes two main areas of study: Global Trends and Luxury Strategies.

Expectations that the global luxury hotel market will exceed USD230 billion by 2028 indicate an upward trend in the luxury market. The Asia-Pacific region is expected to experience the fastest growth in this field worldwide. Hong Kong, located at the heart of the booming Asia-Pacific region, is best positioned to provide postgraduate education in luxury experiences management and thus produce qualified professionals to cater to the strong demand in this market.

The MSc International Luxury Marketing program is designed to give students a thorough understanding of the unique aspects of marketing in the luxury industry. It covers core concepts like branding, c...

Experience is everything. Luxury marketing is all about how brands make people feel. Designed to support your career progression as well as your personal and professional development, this course builds your skills specifically in fashion and luxury-based marketing. You will develop a critical understanding of the dimensions, processes, opportunities and challenges faced by organisations that create, design, manufacture, distribute, market and sell goods and services in the competitive, fast-paced industries of luxury and fashion.

The goal of our Master Marketing: New Luxury & Art de Vivre is to train marketing specialists for the luxury industry with both an excellent knowledge of the sociological and cultural aspects of luxury and a deep understanding of the issues of sustainability and responsibility.

The Luxury Interior Designer is the creative mind who is responsible for designing the interior spaces of a myriad of different environments: prestigious boutiques, select clubs, exclusive resorts, private residences or luxury yachts.