The new Master of Arts in Interaction Design - Crafting tomorrow's Experiences will train future leaders in the field of digital product and technology, equipped with collaborative skills, critical thinking, and technical abilities necessary to address complex issues and bring about positive changes in social, cultural, environmental, and economic levels.  

Smart technology has already become a staple in our everyday lives and with the further development of artificial intelligence and the internet of things, our relationship with technology will only continue to increase. But like any relationship, our relationship with technology requires clear communication - which is where the Human Computer Interaction and Design (HCID) comes in. By developing intuitive user interfaces and easy-to-use interactive systems, HCID facilitates how we ‘talk’ to our smart devices. With the EIT Digital master's programme in Human Computer Interaction and Design, you will get the skills and knowledge needed to design the systems that define this interaction.

Responding to the development of Information and Communication Technologies in the last decades, the programme will provide knowledge and design experiences in all the application fields of digital technologies: interactive and connected products, responsive environments, tangible and multimedia interfaces, personal artifacts. The focus is on design for experience through the innovation of artifacts, spaces and services.

Digital communication comprises all aspects of communication, advertising, and marketing that are conveyed electronically. It is an area that is growing and increasingly relevant and that expands its bounds both technologically but also as a means of communication, commerce, and entertainment. It is characterized by specific and diversified skills including; marketing to content management, programming sites and mobile apps to UX/UI design, social media management to the semantic web, video making to search engine optimization (SEO), digital PR as well as e-commerce platform management and much more. ------------------------ Digital Marketing Specialist

Interaction design is a discipline with many dimensions. It combines a way of thinking and a particular design perspective with a rigorous approach to shaping the experience of a potential user. The growth of the discipline has gone hand in hand with the increasing use of digital technology, and today it is applying that technology to real-life scenarios to design the future that matters.